Fashion

Daniel Lutheran’s New Old Skool Pro

by The Editors on November 2, 2017

Vans team rider Daniel Lutheran specs up an Old Skool Pro with a whole new color way for the holidays.

Drawing inspiration from his vibrant nature, the Dan Lu-endorsed Old Skool Pro is designed with fresh harbor grey canvas and suede uppers, complimented by a pearl pink-toned Sidestripe. With Daniel’s original artwork and a self-portrait on the footbeds, this personalized silhouette features an embroidered handwritten signature by Lutheran on the tongue and an ode to his home state of New Mexico with the Zia symbol stitched onto the heel.

What a nice looking shoe. It’s almost like no one else makes skate shoes anymore. Do they? Click the jump for all the details.

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Burton’s New 2018 Team USA Space Suits

by The Editors on November 2, 2017

Burton just launched their new 2018 Team USA Snowboarding uniforms inspired by NASA. Jake Burton, not always the biggest fan of snowboard team uniforms, has been very honored to outfit the team for the last four Olympics. Here is his explanation.

“The sport of snowboarding is neither nationalistic nor team-oriented in nature; however, all of that changes for a minute every four years during the Olympic Games,” said Jake Burton, Founder and Chairman of Burton Snowboards. “If the global expectations are that U.S. snowboarders represent their country in a uniform, then Burton wants to design and manufacture it. By doing so, we assure U.S. riders that they will have outerwear they can trust to perform at the highest level with a look they have input into and ultimately respect. Simply put, they want snowboarding outerwear, not athletic wear, and who better than Burton to provide it.”

If someone is going to do it, it might as well be Burton. And here’s what Greg Dacyshyn has come up with for 2018.

Inspired by the rich history of the American space program, the 2018 U.S. Snowboard Team uniform is both innovative in function and retro-futuristic in design. On the futuristic side, both the competition jacket and pant have a liquid metal look, thanks to an exclusive iridescent silver fabric coated in very fine, real aluminum. Burton custom developed the fabric solely for the 2018 uniform by infusing an extremely lightweight aluminum-coated fabric typically used for audio equipment with highly technical properties ideal for snowboarding in any weather condition. The end result is a super technical, lightweight and waterproof fabric that reflects and deflects light as well as sound. Next, to pay homage to the spirit of the American space program, the competition jacket also features hand-drawn patches depicting the American flag and ‘USA’ in space-age font. Even the inside of the jacket is highly detailed, with artwork sewn to the lining that includes Korean translations of helpful lighthearted phrases like ‘Do you speak English?’ and ‘Wish me luck!’.

We like ’em. Just wish they came with a full mirrored isolation helmet so we wouldn’t have to talk to people on the lift. Do they? For the official word from Burton, please follow the jump.

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Kering Selling Puma? What About V-co?

by The Editors on November 1, 2017

If Kering, the parent company of Gucci and Volcom, believes that Puma is a “noncore asset” and is looking to sell the German footwear company for $7 Billion (according to Challenges via Hypebeast) so it can focus more on “luxury,” what does this mean for VeeCo? Seeing as Kering’s Sport & Lifestyle division is made up of Puma, Volcom, and Cobra Golf who knows what’s ahead.

The big question: how long will it be before Kering sells Volcom back to Wooly at a hugely discounted price? Will it be soon? We hope so.

[Link: Hypebeast]

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Billabong Looking To Buy Rip Curl

by The Editors on October 30, 2017

Maybe someone who understands how business works can explain why Billabong, the company that ran itself onto the rocks after paying way to much for way too many smaller companies would now, after beginning to claw their way back to open ocean, look at picking up Rip Curl, and an online retailer (Surfstitch) which they have already bought and sold once, according to a story in The Australian.

Anyone have any theories? Increased sales? Independent online retail looking up? Eliminate a competitor? Give money to their friends and former business associates?

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Volcom Is The Anchor

by The Editors on October 25, 2017

Sometimes it’s hard to be a punk rock fashion line in the grand house of Gucci. Try though they might it seems that Volcom just can’t live up to the expectations of its parent Kering, according to a story on SBGmedia.

Kering reported revenues in its Sport & Lifestyle segment grew 15.9 percent on a currency-neutral basis as a 17.3 percent jump at Puma offset a decline at Volcom. . . Volcom’s performance continued to be hampered by the challenges faced by specialist distributors in the US.”

Yes, blame it on the “specialist distributors.”

[Link: SBGmedia]

 

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Santa Cruz Vans: Hella Collab

by The Editors on October 24, 2017

If you want some of these Santa Cruz Skateboards Vans Pro Skate ArcAd designed by Taka Hayashi, you better act fast. There are only 600 pairs in existence. They’ll be sold only at select Vans Pro Skate accounts worldwide. And they go on sale On Saturday, October 28, 2017 (if you want to get in line now.) For all the details on exactly what makes these shoes so nice, follow the jump.

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Shred Joins 1% For The Planet

by The Editors on October 24, 2017

Shred, the Park City, Utah based makers of sunglasses, goggles, helmets, and protective equipment, has joined 1% for the planet and joins a crew of more than 1,200 businesses that have committed to donating financial support to environmental causes.

“One of Shred’s core values is to protect the natural world that serves as our playground. This only makes sense given that every product we make is designed to enhance one’s time outdoors and that our love for the mountains was a key catalyst for launching the company,” explains Shred Co-founder and CEO Carlo Salmini. “And as we celebrate our ten year anniversary, we’re working harder than ever to translate this belief into action.”

For the official word from Shred, please follow the jump.

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Vans Saves VF Corp Again

by The Editors on October 23, 2017

Vans’ parent company VF Corp announced a 23 percent drop in profits year over year, however, sales for the third quarter were actually up and they have Vans to thanks, according to a story on Footwear News.

Vans — which continues to reap rewards from booming street-culture trends as well as a larger shift, by teens and young adults, away from “mainstream” brands — was responsible for a significant share of that growth, according to the company. . . VF said its Q3 gains were driven by broad-based strength across its international and direct-to-consumer platforms and Outdoor & Action Sports coalition — but most notably the Vans brand and workwear businesses.

Makes sense. Who wears anything but Vans?

[Link: Footwear News]

 

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House of Vans Melbourne At The Meat Market

by The Editors on October 20, 2017

House of Vans Melbourne is kicking off a two-day pop-up event at The Meat Market on Friday and Saturday November 10-11, 2017.

The all-ages day sessions will kick off with the Vans skate team hosting workshops including learn to skate classes with Jesse Noonan of Rock N Slide Skateboarding, grip tape design workshops with Jimmy Roche and a Skate Photography and Videography workshop run by Andrew Mapstone to teach budding skate photographers how to refine their craft. The workshops will run over both Friday and Saturday with limited capacity: registration is essential. Saturday afternoon will see a stripped-back, musical performance from Little Brother (Trophy Eyes’ John Floreani) with support from Alex Moses (Columbus).

For all the details and to get free tickets to it all follow the jump.

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Vans Throws A Huge Open House Party

by The Editors on October 13, 2017

On Thursday, October 12, 2017 Vans invited a large crew of skateboarders, surfers, snowboarders, BMXers, artists, musicians, and street culture and action sports industry heads to the grand opening (aka Homecoming) of their new World Headquarters in Costa Mesa, California.

In his welcome to the gathered masses Vans Global Brand President Doug Palladini said this building is more than an office. It is a new home. It is also a step into the future for the iconic footwear brand.

“We’ve had a lot of interesting offices,” Palladini says. “They’ve always been in factories, parts of distribution centers, or leased tiltup buildings, but we’ve never had a place that we could call our own. It is such and honor to have you here to help us celebrate what is really the first truly Vans building we’ve ever had.

“There are 525 people who work in this building,” he continued. “But as our global headquarters we represent more than 10,000 Vans employees who work on our brand all over the world. We have stores and offices in 85 countries around the world and they can all look at this place and consider it their home.

“But it’s not just our employees who are family here. We’re also proud to welcome those who represent the thousands of athletes, the artists, the musicians, and the street culture leaders who make up our extended family. Those who inspire us by bringing their own form of creative expression to life every day with everything they do. So thank you to everyone from our extended family who is here today as well.

“The final thing I want to say before I introduce the person you’re all here to see is that while this building and it’s surrounding space may represent the incredible success that our brand has enjoyed to date, it by no means means that we’re done. In fact, we’re just getting started.  We’re just starting to understand everything that Vans can be. No matter what we are we are going to remain committed to being a family business.

Word. For a photo gallery of a few of the people and places we saw (but didn’t have time to write up), please click the link.

 

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