Eswic President Jimmy Arrighi is happy to announces that Eswic has signed a Canadian distribution agreement with Ultimate Distribution for exclusive representation in the Great White North.
“We are excited about our new relationship with Ultimate Distribution. It’s a great opportunity to expand Eswic in the Canadian market,” said Jimmy Arrighi, Eswic President. “Ultimate Distribution has strong relationships with key retailers which has given them a track record of success in Canada. They are going to be a great sales and distribution partner in that region and valued member of our team.”
For the official word from Eswic, follow the jump. [click to continue…]
Everyone’s favorite macho, right-wing, action sporting hellion Brandon Lillard came in a little hot while BASE jumping in Utah on Friday, September 12, 2014 (click here for the story from The Herald Extra). And by “a little hot” we mean we’re all very lucky that Lillard is still alive. He reportedly had some trouble with his chute and bounced off a cliff wall a couple times before slamming into the earth.
The good news is that after being in the Utah Valley Regional Hospital in critical condition, he is now in stable condition and is improving (as anyone who knows him would expect). He had some “major head trauma and some broken bones that will heal.” The bad news is that he’s going to have mountains of bills relating to recovery. That’s where you can help. Jason Kimball set up a gofundme.com and you can help by clicking the link and donating something. It doesn’t need to be huge, and you can be anonymous, but anything would help. Click the link for more info.
ZoSea Media’s entertainment property currently operating under the moniker Association of Surfing Professionals will get a new name come January 2015 it was announced today (Friday, September 12, 2014). Next year the new name will be World Surf League.
In a letter to the surfing community, CEO Paul Speaker explains that the change is happening because the new name will help bring the sport of professional surfing to more fans, athletes and partners worldwide. The ASP will continue to operate under the existing name until the end of 2014 and in January 2015, will begin the season as the World Surf League.
Hey, they’re the marketing professionals. Plus, to most of the ball handling world “league” means sports. And it will go quite nicely with Street League and maybe Snow League. Right? We’re talking expansion here. But please, whatever you do don’t think bowling when you hear the new name. This is not a bowling league. It’s a surf league. To read the entire letter from Mr. Speaker, please follow the jump. [click to continue…]
Powdr Corp. appears to have thrown in the towel in its long running legal battle with Talisker and Vail Resorts by finally deciding to sell Park City Mountain Resort to Vail for $183 million according to a story in Bloomberg Businessweek.
Vail will get the terrain owned by PCMR along with the base facilities—the parking, lift ticket offices, and other parts required for a functioning ski resort. The base also has zoning approval for almost 700,000 square feet of residential and commercial development.
Not only that, but Vail is planning to hook Park City up with Canyons to make the “largest single ski resort in the U.S., with 7,000 skiable acres.” But don’t worry for Powdr Corp just yet. They still own Copper, Killington, Mt. Bachelor, Boreal, Pico, Las Vegas Ski & Snowboard Resort, Gorgoza Park, Soda Springs, and of course, Woodward Camps. It will likely be a little while longer before Vail gets there hands on all those.
Oh, and the good news for Vail Epic pass holders is that Park City is now included on your long list of resort options. For the official word from Vail, follow the jump. [click to continue…]
World Industries continues its zombie brand march through the industry with the announcement today (September 10, 2014) that all its assets and trademarks have been purchased from Seven Wells LLC by the Kent, Washington based Golden Viking Sports for an undisclosed amount.
For those not familiar with Golden Viking, the company currently markets and distributes footwear brands like Diadora and Hot Wheels, among others. They also own Capix helmets and zombie snowboard brand M3. Remember them?
Going forward, Golden Viking Sports will continue to aggressively build on the business that World Industries created, and will re-launch the World and Flameboy vs. Wet Willy brands in the core footwear category in Spring 2015. Other products will follow soon thereafter. U.S. distribution for the World Industries labels will include the family footwear channel as well as select sports specialty stores and online retailers.
For the official word from Golden Viking, follow the jump. [click to continue…]
Nixon is following in the footsteps of other luxury brands by taking their products directly to the customers with two new European brand stores. Today, (September 4, 2014) Nixon opened a store in Paris’ le Marais district. And in October they will open a store in London as well.
These new locations premiere Nixon’s Horizon marketing concept. The horizon line is a reference to a common thread, which runs through the Nixon landscape—oceans, mountains, concrete jungles. A subtle nod to the diverse environments of surfing, snowboarding and skateboarding, the horizon line is more of an ownable design point of view than a literal interpretation. It becomes the canvas for the Nixon story, allowing us to showcase our perspective and products in a bold, distinct way.
Appears to be just one more step toward Nixon running everything their way. For the official word from Nixon including Paris store location and business hours, please follow the jump. [click to continue…]
Back in January of 2013 Paul Flannery of Australia based Strewth Snowboards pitched his step-in snowboard binding on indigogo. He hoped to raise $100,000, but when the funding drive ended two months later only $5,295 had been raised.
Now, Flannery is back and on the beg for funding once again. This time on Kickstarter. Flannery has apparently lowered his sights in his second go round and is only asking for $50,000 in Australian dollars. With 22 days to go Strewth has raised $7,865. Sadly, for most snowboarders it seems getting into their bindings isn’t that big of a problem. If you’d someone who has a rough time with binding straps (or with bending over) step up and provide funding, why don’t you?
In a apparent race to free itself of anything that holds any real value, slogging surf clothing giant Billabong has reportedly sold its 51 percent stake in SurfStitch, and sold Swell.com to a “consortium of investors” including SurfStitch founders Justin Cameron and Lex Pederson for US$35 million, according to a story on Just-style.com.
“The transactions aligns with the seven point turnaround strategy announced at our AGM last December,” said Billabong CEO Neil Fiske. “In recent months we have begun the process of taking over the branded websites previously outsourced to SurfStitch. With these agreements we can accelerate our investment in the online presence and digital marketing of brands such as Billabong, RVCA, and Element, which will engage our ore consumers and in turn benefit the wider business.”
If we’re hearing this right Fiske believes he’s strengthening Billabong’s online presence by selling off their online properties. Interesting strategy, indeed.
We were saddened to learn on Friday July 25, 2014 that after 24 years, Seattle’s longtime core action sports retailer SnoCon is closing its doors. It is a northwest snowboard institution whose influence on the sport and core retailing will be missed greatly industry wide. Founder John Logic, notified staff on Friday that their final work day would be the following day, Saturday July 26.
Tough retail conditions are largely to blame according an email from Logic, “[SnoCon] tried to get right for five years, after 17 golden ones, but they couldn’t right the ship,” he said. “Even an upside down boat will float. It’s just not much of a party cruise, ya know?”
For the rest of the story, please follow the jump.
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The International Olympic Committee apparently not only know that skateboarding exists (finally) they are interested in showcasing the activity at this summer’s Youth Olympic Games in Nanjing, China August 17-27, 2014. And they’re leaving the logistics up to the International Skateboarding Federation.
“We’re honored that the IOC has chosen the International Skateboarding Federation to present world-class skateboarding on such a global stage as well as in front of the Olympic leadership,” said Gary Ream, President of the ISF. “We’re appreciative of the support given to the ISF from nearly every corner of the international skate community as we show the unique excitement that skateboarding offers and also that we may leave the skatepark as a legacy for area skateboarders and kids that we are able to turn on to skateboarding.”
Woodward always seems to have some skin in the Olympic games, right? For the official word from the ISF, follow the jump. [click to continue…]