Matt George, a guy who some will remember as an Action Now cover model with his brother Sam, is reportedly in the works to create a surf film (Bali Hai) financed in part by Blink 182’s Tom DeLonge, according to story on Deadline.
Set to shoot in Bali in Q4 2026, the film follows two estranged brothers who travel to Bali for an international surf competition, confronting long-buried wounds while immersed in one of the world’s most iconic surf destinations.
You may remember Matt from his previous surf film In God’s Hands. We’ll watch anything surf related, but it seems the whole “surf competition” thing has been done, redone, and undone. For all the details, please click the link.
Grok, the AI agent created by one of Elon Musk’s companies has been getting a lot of heat lately for creating inappropriate images. Women have complained their likenesses are being used to create explicit images that they did not consent to. Turns out, Grok can do the work of the Lord as well.
The above photo is a great example of how Grok can take images from the Roxy site (that some might find in objectionable) and, without permission from the models, transform them into quality images perfect for viewing in even the most conservative enclaves of America.
The photo on the left is the original. The photo on the right is a more proper version of young women in appropriate dress having a joyful celebration on the beach, all thanks to Grok.
Editors Note: The following story was written and illustrated entirely by Elon Musk’s alter ego Grok. We may get paid if you buy something, though that is unlikely at best. We are doomed.
As we wrap up 2025, the action sports world is buzzing with innovative gear that blends performance, sustainability, and style. Whether your loved one is chasing waves, carving powder, or grinding rails, these gifts stand out as the most popular and practical picks this holiday season. From game-changing accessories to must-have essentials, here’s our curated top 10—balanced across surf, snow, and skate.
Jim Jannard, action sporting’s first billionaire founder of Oakley and Red, recently sold his last piece of Hanalei Bay for $32.25 million, according to a story in Pacific Business News.
An entity owned by James Jannard, the founder of Oakley Inc. eyewear, sold the last of his four beachfront homes on Kauai’s North Shore last week for $32.25 million, which was just under the combined sale price of the other three properties which was $36.75 million, according to public records.
According to the story, the buyer of the property is “Extra Time LLC, according to public records, but the listed San Francisco address is linked to Iconiq Capital, a global investment firm whose clients reportedly include Mark Zuckerberg, Sheryl Sandberg, Dustin Moskovitz, Reid Hoffman, Tom Hanks, Rita Wilson, Justin Timberlake, Ryan Reynolds” et al.
A pretty perfect Malibu beach house just came on the market for those shopping for a new place. The asking price? Only $7,995,000. Did you notice that Peter Schroff surfboard in the living room, the Emmy’s on the shelf, and a framed poster for The Vow? We believe we know whose house this is. And no, we never visited.
Take this as another harsh reminder that you should have bought Bitcoin in 2013 when it was $15.
If you haven’t had the chance to view Thomas Campbell’s mind-bending, dream state-inducing, knowledge transference of a film Yi-Wo, then you need to stream it during the Yi-Wo online world premiere October 10-12, 2025. We recommend it.
For all the details on how to register please and view the film click here.
Matt Barr’sLooking Sideways podcast goes deep with artist Thomas Campbell and his latest surf film Yi-Wo. If you haven’t seen this mind-bending, dream state inducing, knowledge transference tablet of a film, then maybe don’t listen to the podcast until you have. If you experienced Yi-Wo in a group setting (that is best), then by all means click the link for a peak inside one of skateboarding and surfing’s most intensely creative and prolific minds.
Our favorite line from Thomas was when Matt asked him how he knew the film was finished. “Just when it worked,” Thomas said, “Just when I could watch it from beginning to end and I didn’t want to change anything.” That’s only one of the reasons it took more than 10 years to complete.
Billionaires certainly do love the idea of wave pools even if very few of them have shown the ability to turn much of a profit. A new pool may be going into livable, lovable El Segundo, California if Toba Capital gets their way, according to a story on Costar.com.
A company tied to billionaire Vinny Smith’s Toba Capital has spent $54 million for a 9-acre slice of the former Raytheon Technologies Campus at 100 Nash in the city adjacent to Los Angeles, according to CoStar data. . . The firm is expected to build a surf park, a type of mixed-use real estate that is gaining traction across the globe with improvements in artificial wave technology and consumer demand for experiences in the wake of the pandemic.
You may remember Mr. Smith from his first pool venture, the Palm Springs Surf Club. Again, if a billionaire just wants to throw a couple ten millions around and get not much in return, we know of a great website they could buy. It’s surf adjacent, has a small, dedicated following, and could make those millions disappear in a myriad of fun ways.
It’s official. Kelly Slater has topped Hulk Hogan, Buzz Aldrin, and model Kate Upton as the favorite celebrity of Brevard County Florida according to the readers of Florida Today.
A one-time underwear model for Versace, Slater has graced the cover of many magazines and was once named one of the “100 Most Beautiful People in the World” by People magazine. He’s also appeared in several commercials and TV shows including “Baywatch.”
Congrats, Kelly. Your home town still loves you more than they love that Gawker killer Hulk Hogan. . . RIP.
Matt George, a guy who some will remember as an Action Now cover model with his brother Sam, is reportedly in the works to create a surf film (Bali Hai) financed in part by Blink 182’s Tom DeLonge, according to story on Deadline.
