USA Skateboarding Names National Team

by The Editors on October 21, 2019

First Row (l to r): Stess, Wettstein, Carmona; Second row (l to r): Zeuner, Duran, Santana, Smith, Baker, Brevard, Sablone, Barratt; Third row (l to r): Huston, Eaton, Jordan, Rennie, Schaar, Reynolds, McCoy, Wright, Juneau PHOTO CREDIT: Robert Brink/ USA Skateboarding

In the latest sign of the apocalypse or skateboarding’s continuing rise to respectability USA Skateboarding has named the official 2020 USA Skateboarding National Team uniforms and all. All this because men’s and women’s skateboard park and street events will make their Olympic debut at the Tokyo 2020 Games.


 “There wasn’t a better way to cap off five national championship events than being able to announce our 2020 national team,” said Josh Friedberg, CEO of USA Skateboarding. “With the support of Toyota, Nike, and the USOPC, we have been able to evolve as an organization to better support the needs of more skateboarders during the second season of qualifying for the Olympics in Tokyo. We’re really excited to be a part of skateboarding’s impact on the Olympic movement and can’t wait to watch our American skateboarders do what they do best in Tokyo next summer!”

For the official word from USA Skateboarding, please follow the jump.

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$25K For Mammoth Mountain’s Summit Sign?

by The Editors on October 18, 2019

Mammoth Mountain needed to replace the sign at their 11,053 foot summit so they’re auctioning the old sign off to help raise money for the Mammoth Mountain Community Foundation.

Now is your chance to own a part of Mammoth history! As you may have seen, our iconic summit sign is being replaced due to significant wear and tear over the last 21 years. In spring 2019, the sign was cut down about 5’ in order to remove damage, and the time has come to officially replace it. The original summit sign was installed over 20 years ago and has served as a photo opportunity for scenic gondola riders, hikers, families and shredders alike. 

The current bid is $25,000. We can’t think of a good reason to raise that bid, if you can, then click the link and make an offer.

[Link: Top of Mammoth]

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Four Surfers Clinch 2020 Olympic Spots

by The Editors on October 17, 2019

Four surfers have already clinched spots in the 2020 Summer Olympic Games in Tokyo according to the International Surfing Association

South Africa’s Jordy Smith, Australia’s Sally Fitzgibbons and Stephanie Gilmore, and Japan’s Kanoa Igarashi are all lined up to represent their nations at the Games. . .”The qualification race is heating up as we have already seen many of the world’s top surfers earn their pass to Tokyo,” ISA President Fernando Aguerre says. “We also are proud to highlight the wide geographic reach of surfing and the surfers that have qualified for the Olympics. All continents are represented, which will truly bring all corners of the globe together for the Surfing competition at the Games.

For the official word from the ISA, please follow the jump.

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Academy Welcomes Back Kennedy

by The Editors on October 14, 2019

Academy Snowboards is “absolutely stoked” to announce the return of former sales manager Kyle Kennedy to the brand.

After a sojourn through the dying side of the winter sports industry that included stops at Snowboarder Magazine, Kids KNOW Distribution, Snowboard Magazine, and the SnowSports Industries of America, Mr.Kennedy is back to making sure the Auburn, California snowboard company’s distribution is “on point” and that sales are on the up. What a crazy round-trip tour that has been.

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News For The Week Ahead

by The Editors on October 14, 2019

Here is the sometimes weekly list of stories that showed up in our feed. For a quick scroll, please follow the jump.

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Vans Steps Into Hong Kong Quagmire

by The Editors on October 8, 2019

The downside of holding an open design competition is that someday, someone is going to design something that someone else has a problem with. Well, Vans experienced that this week, according to a story on CNN. The someone is “a Canada-based user named Naomiso” and the someone else with a problem just might be the People’s Republic of China. Vans reportedly pulled the design (along with others) from their Custom Culture design competition on Saturday, October 5, 2019 saying in a facebook post: 

“As a brand that is open to everyone, we have never taken a political position and therefore review designs to ensure they are in line with our company’s long-held values of respect and tolerance, as well as with our clearly communicated guidelines for this competition,” the statement said, without referring specifically to the protest-themed design.

The shoe, shown above, features “a red bauhinia, the flower on Hong Kong’s flag, and one of the yellow umbrellas synonymous with the city’s 2014 pro-democracy protests.” The designer was told the submission was pulled for the following reason:

“Not allowed: Trademarked or copyrighted material, business or brand logos, images of celebrities, professional team logos or mascots, nudity, images of weapons/violence, images referencing drugs, alcohol or smoking, offensive contest, obscenity or hate.”

Obviously, there are a few people upset by the shoe’s removal, and now a #boycottvans movement has apparently started. According to CNN, one Hong Kong shoe retailer has closed three of their stores because of “the controversy created by the contest.” Rough going for a contest about creativity and expression. For the rest of the story, please click the link.

[Link: CNN]

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Go Roadless With Jones, Rice, and Iguchi

by The Editors on October 7, 2019

Teton Gravity Research’s new snowboarding film, Roadless, hits the road this month with theater (and pub) showings all over the US and Canada. The film follows Bryan IguchiJeremy Jones, and Travis Rice on a 10-day human powered expidition to explore an untamed “vast and remote” part of Wyoming.

For the first time in their illustrious careers, these snowboarding legends are united by a common goal: To trek deep into the Yellowstone wilderness in search of groundbreaking first descents in the most remote region of the lower-48. This arduous journey through this winter landscape not only yields world-class riding but allows these three to reflect on their shared past and love of snowboarding in one of America’s last wild places.

The Roadless tour kicks off this week at the Palace of Fine Arts in San Francisco on October 10, 2019. For all the details click the link.

[Link: Roadless]

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SIA Lets Pretty Much Anyone Join

by The Editors on October 7, 2019

In his October letter to what’s left of the Snowsports Industries of America, President Nick Sargent announced that the SIA is now opening membership to “include retailers, reps and resorts,” because, well, what else can the organization do to increase revenue?

With our mission to “help the industry thrive, “ we believe that it is imperative to truly speak to the entire industry so that together, we can find common areas of alignment within our key initiatives: climate advocacy, participation, research, education, and B-to-B events to drive the entire industry forward. We are excited about this new, more collaborative direction for SIA. 

Hopefully, there are still winter sports retailers and reps left who will ante up. What do they get exactly for this membership? You’ll have to read the rest of the letter to figure that out ’cause we have no idea. 

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Authentic Brands Guts Sports Illustrated

by The Editors on October 4, 2019

It was only a matter of time before old media sports titan Sports Illustrated felt the bite of digital publishing, and that time was yesterday according to a story in The New York Post.

Zombie brand collector Jamie Salter’s Authentic Brands Group, which purchased the venerable Sports Illustrated brand in May 2019, ended up cutting 40 of the magazine’s 150 staff members on Thursday October 3, 2019 through their contract publisher Maven.

As news of the impending cuts circulated, about three-quarters of the staff signed a petition calling on SI’s new owner, Authentic Brands, to rescind its 10-year licensing deal with digital publisher The Maven, headed by Jim Heckman. . . “The Maven wants to replace top journalists in the industry with a network of Maven freelancers and bloggers, while reducing or eliminating departments that have ensured that the stories we publish and produce meet the highest standards,” read the petition, which was first reported by NPR.

Why is this interesting to us? Well, Mr. Salter was involved with Kemper Snowboards, co-founded Ride Snowboards and, in addition to Sports Illustrated, currently owns Airwalk, Vision Street Wear, and most of Volcom. And if things keep going in this direction he will eventually own everything. Yes, he’s seems to have a knack for reanimating profits from dead brands.

[Link: The New York Post]

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AccuWeather Predicts Snow This Winter

by The Editors on October 3, 2019

Each fall weather predicators from The Old Farmer’s Almanac to The Weather Channel send out their predictions for the coming Northern Hemisphere winter. AccuWeather is no different. And this year they’re going out on a limb predict snow for winter. Yep, not to worry. Winter is coming.

In short they’re calling for near normal in the West. A bit below normal in the Northwest, milder for the midwest and not till January for the Northeast. Oh, and the weather will be mild in Florida this winter, if you didn’t already know that. For more of their vague, overly generalized winter details, please follow the jump.

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