They are called Matchcourt Mid’s (guess they’re repurposed old Adidas tennis shoes or something). But they’re skate shoes now, thanks to Marc Johnson and his funny, funny ways.
Pantone 542, the official school color of the University of North Carolina, known as “Carolina Blue”, serves as the inspiration for the signature colorway of the Matchcourt Mid x MJ. The blue pays homage to Johnson’s home state and skateboarding roots.
Dakine partnered with Furrow Surf Craft creator and shaper Christine Brailsford Caro on a collection of products that they say blends Christine’s wood-carved artwork and her board designs that are progressive, yet simple in shape and form.
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Burton Snowboards has reportedly decided to outsource their creative direction to their former creative director Greg Dacyshyn. Confused? Don’t be. It’s what corporations, city governments, and nations have been doing for awhile now. Here’s how Jake Burton explains it:
“Greg has been with me and Burton for over 20 years. In that time, he worked his way up from an entry-level position to Chief Creative Officer. He ultimately assumed responsibility for the look and feel of every product and marketing piece in our line,” Burton says. “He has always delivered a creative look that I have been comfortable with and (more importantly) that has been well received in the market. Under this new structure, Greg will continue to have the impact that he has had in the past while giving our VP of Product, Chris Cunningham and our Chief Marketing Officer, Anne-Marie Dacyshyn, the opportunity to execute and assume direct and complete responsibility for our product and marketing.”
Sounds like a perfect gig. Do all the fun stuff, while letting your wife take responsibility. Yessssss. For the official word from Burton, please follow the jump.
Lib Tech has a new little 7 footer that’s for everyone. It’s called the Pickup Stick 7’0″. Think of it as a WaveStorm that’s not embarrassing to be seen with. Here’s what Lib has to say about it.
The Pickup Stick “mid size” shape perfectly fills the gap between a shortboard and a longboard. A smooth flowing shape and rocker combined with a single to double to flat tail contour for high performance shortboard style maneuvers and a concave for nose riding lift, refined but forgiving rails and great volume all add up to non stop wave catching performance/fun. Whether you are a first timer looking for a board that will be easy to progress on, a weekend warrior that is looking for maximum wave time or if you are a ripper looking for that “transition period” mid sized fun/performance option that takes an average day and makes it special, the Pickup Stick is always a perfect choice.
Sector 9 Skateboard Company is pleased to announces that WSL surfer Tia Blanco is now on the team.
“I am beyond excited and honored to now be part of this amazing skate family,” says Blanco. “The crew at Sector 9 has been incredibly welcoming and genuine, and I can’t wait to see what the future holds for us as a team! I am so grateful for the support I now have from Sector 9 and am looking forward to skating all over the world.”
Congrats, Tia. For the official word from Sector 9, please follow the jump. (Oh, and we apologize in advance for our SEO trolling headline.)
On May 12, 2017 Bob Mohr, Greg Weaver, Kim Cespedes, Vicki Vikers, Russ Howell, Shogo Kubo, Mike McGill, Eric Dressen, and Daewon Song are getting inducted into the International Skateboarding Hall of Fame and you can be there to see it. The ISHOF presentation, held at City National Grove of Anaheim, will be open to the public for the first time this year. . .
. . . so fans can honor their favorite skateboarding legends, watch them be inducted into the hall of fame, and even mingle with VIPs in the action sports industry. The night will include a happy hour, VIP meet-and-greet, VIP dinner and awards ceremony, with a musical performance by legendary 80’s skateboarder, Ray Barbee. All proceeds benefit the not-for-profit efforts of the Skateboarding Hall of Fame and the Go Skateboarding Foundation.
That Warren BolsterSkateboarder Magazine cover of Greg Weaver carving a pool barefoot is so hardwired into our adolescent brains that it’s impossible to see his name without drifting off on a wave of stoke. . . . For tickets to the Skateboarding Hall of Fame, please visit: https://shof2017.eventbrite.com. For the official word from the International Association of Skateboard Companies and the ISHOF, please follow the jump.
Today (March 8, 2017) the corporation formerly known as Quiksilver has officially changed its name to Boardriders, Inc.
“The renaming of our company signifies the beginning of a new day at Boardriders. Our teams around the world have been building our resurgence brick-by-brick. Their passion and tireless execution, along with the loyalty of our customers, suppliers, and partners, has allowed us to complete the restructuring phase of our turnaround and to begin shifting our focus to growth,” said Pierre Agnes, Chief Executive Officer of Boardriders.
So, Quiksilver, Roxy, and DC Shoes are now owned by Boardriders, Inc. What a wonderful way to separate their businesses from the struggling brand (and a not-so-pretty recent financial fiasco). To read the official release, please follow the jump.