Surfing

SI Joins Salter’s Zombie Brand Portfolio

by The Editors on May 29, 2019

It’s official, Jamie Slater and his Authentic Brands Group of zombie brands (which now include Volcom, Airwalk, Vision Street Wear, and 47 others) has purchased the softcore skin and sports magazine brand Sports Illustrated from Meredith Corp for $110 million dollars, according to a story on Variety.com

Under terms of the deal, Authentic Brands acquires the rights to market, develop and license Sports Illustrated and its kids’ edition as well as its swimsuit and “Sportsperson of the Year” franchises, along with the magazine’s photo archive. Meredith will pay a licensing fee to operate the editorial operations of Sports Illustrated in print and in digital for a minimum of two years. Editor Chris Stone and Publisher Danny Lee will continue to lead Sports Illustrated at Meredith.

So, Meredith is selling the brand and then paying to run the print magazine into the ground while ABG gets to re-animate  Sports Illustrated by slapping it on all kinds of products until no one remembers what SI was all about in the first place. Chalk that up as another win-win for ABG.

[Link: Variety]

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Kanoa Gets His Own G-Shock

by The Editors on May 22, 2019

A solid, affordable, good looking tide watch is hard to come by in these time of massively clunky GPS fitness watches, but Casio has one and it’s a G-ShockKanoa Igarashi’s G-Shock in fact.

The new watch is based on the G-LIDE GLX5600 which features a tide graph, an indispensable tool for surfers. The thin, square shape of the watch ensures that it does not obstruct the wrist while surfing. The GLX5600KI-7 features a semi-transparent body that evokes the ocean and is paired with a mirror finish face that gives the watch a simple, cool look. Igarashi’s “Kanoa” signature is inscribed on the upper center of the watch face and on the strap keeper and case back, as well as in illumination when the backlight is turned on.

The G-Lide also features 29 times zone, stop watch, countdown timer, two alarms, and is water resistant to 200 meters. It’s going to cost $130 and will be available in July at select jewelers, the G-SHOCK Soho Store and at gshock.com. For all the details, please follow the jump.

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ISA’s 2019 Youth Scholarship Program

by The Editors on May 2, 2019

The International Surfing Association is announcing the opening of the 2019 ISA Scholarship Program aimed at supporting under-served youth with their academic and surfing ambitions, while helping to boost the development and growth of the sport in non-traditional surfing regions around the world. Fiji’s Kiesha Wakeham (pictured above) received an ISA Scholarship in 2017 and went on to represent her nation at the 2018 VISSLA ISA World Junior Surfing Championship in Huntington Beach, USA.

The 2019 program will award USD $20,000 to girls and boys 18 years of age and under that show exceptional dedication to their education, passion for surfing, and financial need. Since the program’s inception in 2007, more than 300 surfers from all five continents have received USD $308,500 in aid from the ISA. . . The 2019 application deadline is set for July 15, with the 2019 scholarship ambassadors to be announced at the end of the year.

For all the details, please follow the jump.

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Surfboard Demo Day In Del Mar

by The Editors on May 1, 2019

Don’t miss the Sustainable Surf Surfboard Demo Day at 15th Street in Del Mar, California on Sunday May 5, 2019 from 7 to 10 AM as part of the Boardroom International Surfboard Show.

The event will feature some of the latest shapes from brands and people like Firewire, Channel Islands, Earth Technologies, Pyzel, Maurice Cole, Rusty, Donald Brink, Ryan Lovelace and many more, along with free coffee, snacks, and kombucha. If you’ve got an old wetsuit bring it along for recycling. For all the details, click the link.

[Link: Boardroom Show]

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RIP: Legendary Surfer/Inventor Mike Doyle

by The Editors on April 30, 2019

Mike Doyle, waterman, surfer, inventor, artist, and shaper who had suffered from ALS died Tuesday April 30, 2019 in his sleep at home in San Jose Del Cabo, Mexico, according to a story in the Orange County Register. He was 78.

“To sum up Doyle in some kind of words, here’s a really fabulous guy, a real icon and definitely a champion,” Tom Morey said. “I don’t know how many surf contests he’s won, but quite a few. And how many giant waves he’s ridden, but a lot. And how many innovations he’s had in the surfing world … revolutionizing, with his pals, the soft board is his deal and surf wax is a big deal.”

He also played a large roll in the development of the monoski, which for many was the precursor to snowboarding. The surf and snow world would not be the same without Mike Doyle. He will be missed. Our thoughts are with his friends and family, especially his wife Anne.

[Link: Orange County Register, New York Times, LA Times]

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This Week’s News Headline Dumpage

by The Editors on April 24, 2019

All the headlines, no comments. Scan them, click them, read them, or just ignore them. A couple of these stories are worth reading and we’d point them out to you, but, well, that would take more time. You’ll just have to hunt them out yourself. Cheers.

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Surfer Magazine Parent Sells National Enquirer

by The Editors on April 18, 2019

American Media LLC, the company that purchased a gutted Adventure Sports Network in January 2019 has apparently sold the National Enquirer (and a couple other tabloids) to Hudson Media. for $100 million, according to a story on WWD.

James Cohen, part of the family that founded Hudson News Distributors, is buying the U.S. and U.K versions of the gossip magazine from David Pecker’s American Media LLC (recently renamed from American Media Inc.), which acquired the title 20 years ago. The $100 million deal also includes two other tabloids, Globe and National Examiner. . . Pecker — whose friendship with President Donald Trump and the use of the Enquirer’s coverage to aid Trump’s candidacy and perhaps even his personal vendettas has come under intense scrutinyover the last year — wrote in a statement that the group of magazines actually pull in $30 million in profit annually.

Not sure what this really means other than Snowboarder, Skateboarding, and Surfer Magazine are no longer siblings of the politically embroiled gossip rags and AMI is a little less in debt — only $355 million now. Ouch.

[Link: WWD]

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The 2019 Boardroom Surf Show Del Mar

by The Editors on April 16, 2019

On May 4 and 5, 2019 the Del Mar Fairgrounds will again play host to The Boardroom International Surfboard Show.

Celebrating its 12th year, the Boardroom (formerly Sacred Craft) highlights the surfboard manufacturing industry. A gathering of like minded enthusiasts who are drawn by an authentic love for riding waves and the crafts that move us along those waves.

The event features booths from all your favorite surfboard brands and craftspeople, parties, talks, the California Gold Surf Auction, and the Icons of Foam Tribute to the Masters shaping competition honoring Wayne Lynch. The shaping comp will feature Travis Reynolds, John Oppito, Jordan Brazie, Steve Brom, Ryan Burch, Dan Mann, Daniel Tomson, and Shyama Buttonshaw. What them work their magic live on in person.

Tickets for the weekend are $15, kids 16 and under always free. For tickets, click here. For more information follow the jump.

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Vans Steps In To Surf Boots

by The Editors on April 10, 2019

These new Vans surf boots take some style nods from the classic Vans Old Skools and put them out on the water. Good idea they waited until after April Fools Day to kick this off, right?

Grounded by the ubiquitous Vans Sidestripe and iconic checkerboard detailing, the Surf Boot Mid and Surf Boot Hi are designed 100% with performance and function in mind, emphasizing feature benefits such as grip, skin-tight fit and climate versatility. Everything Vans knows about skateboarding, like Vans’ original waffle grip and boardfeel, has been reimagined in a surf bootie design to elevate your surfing in all conditions. Vans’ surf booties are so grippy, you’ll want to wear them all the time, even in warm water! Every inch and stitch have been crafted for comfort and performance—Off The Wall and into the water.

They even threw in a pair of fly-less surf trunks to boot. The booties and trunks drop on Saturday, April 13, 2019. For all the official details and a closer look at the boots (don’t call them booties), please follow the jump.

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Jamie Salter Gets Stoned

by The Editors on April 2, 2019

It’s hard to believe, but it appears that eventually every dead fashion brand ends up in Jamie Salter’s hands. So it should be no surprise that he was able to add Volcom to his arsenal of 50 zombie brands which also includes Airwalk and Vision Street Wear.

“We are thrilled to have completed the purchase of Volcom,” said Jamie Salter, Chairman and CEO of ABG. “For nearly three decades the Volcom family has created one of the most iconic brands in the skate, surf and snow markets. During the last few years, the brand has been consistently gaining traction with broader audiences around the world while staying true to its core. We could not be happier to finally get to work with this team.”

Yes, this is an over-simplification of the deal which includes the creation of a new operating group run by Todd Hymel and the current Volcom management of which ABG is a minority partner, but hey at least Vee-Co is out from under the French and zombie brands live forever.

For the official word and no mention of how much ABG paid for Volcom (last time it sold for $607 million, this time we’re guessing much, much, much less) please follow the jump.

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