by The Editors on November 19, 2013
Former intermountain sales rep TJ Bottom has been named North American Director of Sales of Zeal Optics.
“As a small brand, ZEAL is a family, and I am pleased to promote from within to fill this key role with a member of our team,” said ZEAL President John Sanchez. “TJ’s talents, connections, and drive are exactly what the brand needs to capitalize on its growth here in the States and the 19 countries we expanded to over the last year.”
For the official word from Zeal, follow the jump.
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by The Editors on November 18, 2013
Nixon announced today (Monday, November 18, 2013) that they have named former Dyrdek Group Chief Creative Officer Tom Jones as their Creative Director.
Nixon co-founder, Chad DiNenna, commented, “Nixon has collaborated with Tom over the years and we are excited to bring his experience and talent into Nixon. I am confident that his creative expertise, rooted in skateboarding, combined with his respect for world-class design uniquely qualifies him to cultivate the Nixon vision globally.”
Jones has deep, deep roots in skateboarding with long stints at DC Shoes, Plan B Skateboards, and with Dyrdek. For the official word from Nixon, follow the jump.
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by The Editors on November 18, 2013
Uppercut Deluxe, purveyors of authentic mens’ grooming goods, has signed surfer Jack Freestone as an ambassador.
Freestone joins a growing roster of Uppercut Deluxe ambassadors including surfers Josh Constable, Nick Wallace and Matt Chojnacki. Uppercut Deluxe director, Steve Purcell, says he’s proud that his company is representing a surfer who reflects his brand’s two most prized values— style and quality. “Jack Freestone represents a brand of surfing that aligns itself with the direction and values of Uppercut Deluxe,” says Purcell. “We do not look to conform, we are original and focused on style- just like Jack’s surfing.”
For the official word from Uppercut Deluxe, follow the jump. [click to continue…]
by The Editors on November 15, 2013
Signal Snowboards founder Dave Lee and the crew at Leatherman Sport took a little surf trip South of the Border. And as usual, it’s a good thing they took some tools. Watch The Way of The Whale and you’ll understand.
by The Editors on November 15, 2013
Kirk Passmore, 32, a big wave surfer from Carlsbad, California who has lived on the North Shore of Oahu for the past two years, died surfing Wednesday, November 13, 2013 after getting held down while surfing Haliewa’s Alligator Rock, according to a story on CNN.
Jamie Sterling, a surfer who saw Passmore wipe out, told KHNL, “He was seen swimming down with his feet up above the surface, and we think he broke his eardrum because what happens when you break your eardrum is you have complete loss of balance and you have vertigo.”
SurferMag.com has a Daniel Russo photo sequence of Passmore’s last wave along with a statement from his family in which they said:
He was not new to big wave surfing, having surfed most of the well-known big wave locations, including Waimea Bay, Sunset Beach, Pipeline, and outer reefs on the north shores of Hawaii. He was a familiar face at Todos Santos off Baja California. He also surfed Maverick’s in Northern California and Puerto Escondido in Mainland Mexico. He spent 3 years in the southern coast of France. He moved to the north shore of Hawaii full-time in the spring of 2012.
Our thoughts are with Passmore’s family and friends.
[Link: CNN & Surfer]
by The Editors on November 15, 2013
Jamie O’Brien is all shaded up with his new “Mahalo” signature series from Nectar Sunglasses.
“Jaime represents the sweet life 110% , and that is what we’re all about,” says Sean Holmes, co-founder of Nectar Sunglasses. “We are stoked to have him on the team and are excited to build this partnership.”
For more on the new line of Nectar Sunglasses, click the link.
[Link: Nectar Sunglasses]
by The Editors on November 14, 2013
Right. You’ve already seen Eric “@ejackshreds” Jackson’s full part in Naturally, but we just blasted it to the big screen with our Google Chromecast and it looked all shiny and new again. You should try it, too. And turn it up.
by The Editors on November 14, 2013
The Snow Industries America has placed their business-to-business resources online at a special website called SnowSportsB2B.org. Hard to believe all this info wasn’t already online, but it is nice of SIA to join the web revolution, isn’t it?
“We have literally hundreds of innovative and cost-effective business service members,” says Tom Davis, SIA’s supporting membership sales and marketing manager. “SnowSportsB2B.org is a streamlined way for brands, retailers, resorts and all industry professionals to conduct their vendor searches. Knowing all of their vendor options helps them find the most productive business relationships.”
Yes, it does make sense. For the official word from SIA, follow the jump. [click to continue…]
by The Editors on November 14, 2013
Burton Snowboards continues on their “put a rapper on it” program with a new partnership with Pharrell Williams and Bionic Yarn.
Featuring unique Peruvian-inspired designs, bright primary colors and vintage stripes, the new collection is created exclusively with BIONIC Yarn, an incredible thread that uses 40-45% recycled content and is 400% stronger than conventional yarns.
Pharrell looks pretty stoked on that jacket, doesn’t he? They’re no leather sweatpants, but we’re guessing this is just one more fashion/rap deal that will piss Kanye West off. For the official word from Burton, follow the jump.
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by The Editors on November 14, 2013
The Vans Triple Crown of Surfing is on today as the Reef Hawaiian Pro kicks off event number one at Haleiwa with the round of 128.
The first heat will hit the water at 8am and competition will run through 4pm. . . Conditions have cleaned up and dropped considerably after yesterday’s hefty conditions, though high surf warnings still persist around the state, along with a flash flood watch.
Watch it live right here.
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Former intermountain sales rep TJ Bottom has been named North American Director of Sales of Zeal Optics.
