The Snow Industries America has placed their business-to-business resources online at a special website called SnowSportsB2B.org. Hard to believe all this info wasn’t already online, but it is nice of SIA to join the web revolution, isn’t it?
“We have literally hundreds of innovative and cost-effective business service members,” says Tom Davis, SIA’s supporting membership sales and marketing manager. “SnowSportsB2B.org is a streamlined way for brands, retailers, resorts and all industry professionals to conduct their vendor searches. Knowing all of their vendor options helps them find the most productive business relationships.”
Yes, it does make sense. For the official word from SIA, follow the jump.New Business-to-Business Site Connects Snow Sports Suppliers and Business Services Vendors
WASHINGTON (Nov. 14, 2013) – SnowSports Industries America (SIA), the snow sports industry’s member-owned trade association, launched the website SnowSportsB2B.org for retailers, manufacturers and resorts to easily browse SIA’s business-to-business resources.
SnowSportsB2B.org, a response to the industry’s need for a directory of service providers with a good industry reputation, features a comprehensive list of all SIA members searchable by name, product category or keyword that collectively provide more than 20 different types of services and products vital to the industry.
“We have literally hundreds of innovative and cost-effective business service members,” says Tom Davis, SIA’s supporting membership sales and marketing manager. “SnowSportsB2B.org is a streamlined way for brands, retailers, resorts and all industry professionals to conduct their vendor searches. Knowing all of their vendor options helps them find the most productive business relationships.”
The companies listed on SnowSportsB2B.org support the snow sports industry by being dues-paying members of SIA. Their specialties include POS, e-commerce services, booth design, legal services, marketing/PR, travel services, buying groups, logistics, design contracting, raw material/OEM supply, videography/photography, publications, insurance liability and consulting.
“Finding trustworthy vendors is tough – it’s great to know SIA’s SnowSportsB2B can help with the process,” said Lauren Wenzel of Snowmass Sports in Snowmass, Colo.
Snow sports suppliers will use SnowSportsB2B.org when looking for:
Branding ideas covered during the SIA Snow Show seminars
Business how-tos from SIA’s snow-sports focused business service members
Snow-sports specific business webinars hosted by SIA members
Merchandising tips, with new ideas every Monday
C1 Partners will host the first SnowSportsB2B webinar series beginning December 4 at 2P EST with an “Overview of Digital Marketing.” The line-up of C1 seminars will be hosted the first Wednesday of every month to cover a series of topics:
Positioning, Messaging and Persona Development
Keywords Targeting
Website Optimization
Blogging For Small Business
Linkbuilding
Pay Per Click Advertising
Lead Generation
Lead Nurturing
Social Media for Small Business
Reporting and Analytics
“Making this information available to SIA members that wouldn’t get it otherwise is really timely and valuable,” said Dan Smink, partner/owner at C1 Partners, a supporting member that will also host marketing seminars at the 2014 SIA Snow Show. “The webinars series should make the members much more informed decision makers, whether they decide to do business with us or someone else.”
Check back on SnowSportsB2B.org for information on how to sign up for the webinars. Contact SIA’s supporting member sales and marketing manager, Tom Davis, at TDavis@snowsports.org for more information about SnowSportsB2B.org.
