Colin Madden, the former director of sales at Burton, DC, and vice president of sales at Neff,has joined the Holden Outerwear team, according to a release sent out today.
“Hiring Colin is the culmination of an intensive search to find the right fit,” says Holden Co-Founder Mikey LeBlanc. “We recognize that we need to do more than make a great product—we need to deliver it to the right customers on terms that are mutually profitable. We’re confident that Colin’s skill and experience will let us take this fundamental step.”
For the rest of the “Holden Transforms” info, follow the jump. [click to continue…]
On April 19, 2008 snowboarder Amanda Yan caught an edge on the Crystal Road Run and slid off the road and then fell off a cliff resulting in traumatic injuries including dislocated vertebrae and ribs, broken leg, broken shoulder blade, kidney lacerations, and traumatic brain injury.
Now, the BC government is reportedly suing Whistler Blackcomb to recoup Yan’s heathcare costs, according to a story in The Province.
The statement of claim says that the accident was caused by the negligence and breach of duty of the defendant, named as Blackcomb Skiing Enteprises Limited Partnership, the owners and operators of Blackcomb Mountain and Whistler Mountain. . . It says the mountain created a hazardous condition and failed to erect any, or any adequate, warning signs alerting users to the presence of a sharp drop-off and cliff adjacent to the run. . . The company failed to erect a barrier that would have prevented Yan from going down the embankment and over the cliff, says the lawsuit.
A California State bill that would have required all snowboarders under 18 to wear helmets while riding at resorts has died a quick death thanks to an all-or-nothing play by California State Legislature which tied to bill to another (Assembly Bill 1652) that required ski resorts to put up more signage and create safety plans. The Governator said, “No,” according to a story in the Fresno Bee.
“Consequently, while I am signing this (helmet) bill to demonstrate my support for this measure, I recognize that it will not take effect,” Schwarzenegger said in a written statement. Senate Bill 880 would have required children under 18 to wear helmets for downhill skiing or snowboarding.
Kids will get one more season to ride helmet free before another bill comes back around next year.
In a nearly perfect metaphor for the Nike Corporation and the way they treat anyone who gets in their way, Danny Kass is ripped apart by some of his favorite zombies to promote his new Zoom DK snowboard boots. Lick it up.
Nokia (the other phone company) started out bringing skateboarding video games to the street or is it vice versa via their Push Project. Now they’re doing the same this with snowboards through a partnership with Burton Snowboards for Push Burton.
Beginning in 2009, Nokia’s Push project has been working on a small scale to integrate sensors onto skateboards, collecting motion data about tricks and movements the skater is making while riding. This data is pushed wirelessly to a Nokia phone carried by the rider, where individual tricks are collected, analyzed, scored, and potentially tracked onto a game-like interface. Nokia is now working with Burton Snowboards to produce this platform on a larger scale to turn snowboarding sessions into connected games.
Not really sure what the application is, but it is reportedly launching in 2011. Maybe this will get a few kids (and bloggers) off the couch. If only there was an iPhone app for this. . .
Who better to guide a Wall Street Journal tour of the NYC Burton Store than long-time snowboard entrepreneur Rohan Marley. You can probably guess the rest.
The Annual Bear MountainHot Dawgs & Hand Rails event on Saturday September 18, 2010 was a reminder that Tahoe Dangerzone star Nick Visconti isn’t just another sports model with a pretty face, pleasing physique, and melodious singing voice. No, he’s a real-deal rail slayer.
“I felt like I rode hard and landed progressive and creative tricks on each feature,” says Nick Visconti. “The level of riding was amazing. Literally on another level. Any one of the competitors could have taken first because everyone was destroying it.”
Burton’s hardcore unitSpecial Blend/Foursquare‘s joint seasonal advertising/promotional video Fuck It is now available in the iTunes store for $8.99 (and on DVD for those stuck in the 2000s), though we have to say, this long teaser was quite enough for us.
Chris Brunkhart will be appearing at Laguna Beach, California’s 210 AR4T Space on September 30, 2010 from 6 PM to 10 PM in support of his recently published photography collection How Many Dreams in The Dark.
“How Many Dreams in the Dark” spans two decades at the epicenter of the skate, snowboard and related music and art cultures from Portland, OR to Prague, CZH. From the earliest days of the pioneering Burnside Skate Project, to South American travels with snowboard godfather Craig Kelly, NYC with creative madman Ari Marcopoulos, to Alaska, Japan, Scandinavia and beyond, Chris captures the energy, passion and amazing playscapes of an international tribe of fellow dreamers. . . Says, Brunkhart: “This has been a dream of mine for years: These images tell a story that connects many friends, many places and the world we create in, and I look forward to sharing them with the next generation of creative dreamers.”
Colin Madden, the former director of sales at Burton, DC, and vice president of sales at Neff, has joined the Holden Outerwear team, according to a release sent out today.
