Laura Lynn Murphey (our favorite half of the DJ duo Heart + Heat) has just joined Bonfire’s product development team.
“We are very happy to have Laura Lynn added to our Portland crew. Her experience and dedication to snowboarding will not only enhance our product line but also add to Bonfire’s legacy of truly being a brand designed, developed and marketed by snowboarders for snowboarders,” says Product/Marketing Manager Amy Eichner.
Shaun White has a new flavor of gum according to a story in the New York Times, and sadly, it’s not called “tangy ginger sweat.”
Whitemint, a new flavor of chewing gum by Stride, the Kraft Foods brand, is named for the athlete and features his likeness on the package. White, who appeared briefly in a commercial for a Stride line called 2.0 that was first shown in June, stars in a new commercial for Whitemint scheduled to begin on Monday.
And as only a packaged good marketing person could say: “some consumers may derive “emotional benefits” from chewing gum affiliated with the popular athlete.” Is that even possible?
The world premiere of Vacation (Special Blend, Forum & Foursquare movie) is going down on the sand in Huntington Beach, California (just North of the HB Pier) on September 28, 2011 at 8 PM, but those in Eurolandia should not feel left out. No. Not in the least. Vacation is doing a Europe lap in hitting Austria, Spain, France, Italy, and the Netherlands during the first week in October. Follow the jump for all the details. [click to continue…]
Our goggle requirements have always been pretty simple: if the lenses keep branches, snow, and ice from hitting us in the eyeballs without fogging and we can see out of them without squinting, we’re stoked. That said, these new Dragon APX winter eye coverings look pretty dope.
Here’s what Dragon says:
. . . the APX goggle has proven to withstand the harshest, most technically demanding conditions. The flagship product of the line, the APX goggle,literally redefines what a goggle can be with our new patent pending Infinity Lens Technology. By completely eliminating the frame profile with this innovative lens system, the APX goggle has maximum peripheral vision and the highest level of performance. LESS IS MORE…APX
It’s the time of the season when the days are getting shorter, the air turns crispy and 686 kicks off the official launch of their all-new website. Here’s what they’re saying:
We redesigned the whole site and if you haven’t yet seen it, head on over and check out all the new content. New products for this coming winter are in, we’ve got new videos for you, including our new ad campaign, The Addiction Series, and the Faction page is all updated and ready to be checked out. It’s good to be back, we missed you.
Click the link and show 686 a little love, won’t you? It’s not like your not jonsing for snow or anything.
The night that an accidental house fire broke out at his home, snowboarder and shop owner Joshua Korvin disappeared. And for the past seven years no one has heard a word from him, according to a story on King5.com. Not his only daughter, his mother. No one.
Joshua has had personal struggles in his own life to include substance abuse and brushes with the law. Several weeks before his disappearance, he was involved in fights and disorderly conduct in Bellingham, where he was arrested. Joshua owned and managed the Evolution Board Shop in Bellingham.
Police say all the their leads have “been exhausted” and they’d like to shut this case. Anyone with info on Joshua’s whereabout should contact the Mount Vernon Police Department.
On Saturday, September 17, 2011 Laguna Beach, California’s AR4T Gallery will host the opening reception for snowboarder/artist Zac Marben’s first solo show featuring the music of El Mysterioso & Dano Forte’s Juke Joint Freakshow. Do not miss this one.
AR4T is located at 210 North Coast Hwy. Laguna Beach, CA 92651 USA.
One of the biggest shed events of the year happened last night (Wednesday, September 7, 2011) in New York City as Travis Rice and the Brain Farm Cinema crew premiered their newest film The Art Of Flight with a star-studded event.
The best news for everyone who wasn’t at the historic Beacon Theatre is that now all of us (with US iTunes accounts) can watch the film right now by downloading it from the iTunes store. And it’s only $7.99. Click here to buy it, or follow the jump for the official word and some more photos.. [click to continue…]
Laura Lynn Murphey (our favorite half of the DJ duo Heart + Heat) has just joined Bonfire’s product development team.
