Product

Mikey Taylor Knows A Thing Or Two

by The Editors on May 23, 2014

. . . about Thunder’s 149 IIs. Yes he does. And Mikey Taylor is going to show you a few things right here. See, we all learned something already. Educational films work like that.

[Link: Thunder Trucks]

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UNIV x Hosoi Hammerhead Surfboard

by The Editors on May 20, 2014

Christian Hosoi has taken his iconic Hammerhead skateboard design and transformed it into a surfboard with a little help from the heads at the UNIV Work Shop, in Encinitas, California. Here’s how they tell it:

The collaboration was born in 2013 and then Christian came down to our UNIV Work Shop in Encinitas, California and the first Hammerhead surfboard was shaped. The original is 5’5” by 22” and is true to scale to the skateboard dimensions. With a hulled-out nose, deep single to double concave, sharp rail and four-fin setup, the Hammerhead is designed for high performance surfing and flow.

Looks like a big skateboard for the waves, right? For the official word from UNIV, follow the jump.
[click to continue…]

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Rareform Bags The Billboards

by The Editors on May 2, 2014

Rareform takes old advertising and makes surf and travel bags out it. Nice to see that sometimes old messages can survive the transitory nature of outdoor ads.

Founder and outdoor enthusiast, Alec Avedissian’s brilliant idea of billboards to bags came to mind during a surf trip to El Salvador where he noticed locals using old billboards to protect their homes from wet weather and the effect of mildew. Launched in September 2012, the former investment banker transitioned his life to reflect his passion for the environment and the outdoors; his now Rareform vinyl products are padded, waterproof, mildew-proof, and as tough as the products they protect due to the sturdy material each Rareform piece is created with. The one of a kind brand offers eco-friendly products ranging from surf bags, paddle bags, totes and backpacks to laptop and cell phone cases available in warm, cool, dark, light and mixed colors to ensure the best protection for outdoor gear.

Rareform bags are available at Patagonia, REI, and other retailers who sell high-priced outdoor gear to people who rarely go outdoors.

[Link: Rareform]

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Z-Flex’s New Classic Core Cruisers

by The Editors on May 1, 2014

Zracer
With the launch their Z-Flex Core Cruiser series the brand is jumping back into hand-crafted ethos with sanded wheel wells and laser etched logos. The Z-Racer (above) is a 29 incher that is 7.75 inches wide and comes complete with 60mm White 97A wheels. This series reminds us of a few old photos from the Fruit Bowl. For all the details, click the link.

[Link: Z-Flex]

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Electric Purges Bolt Logo From Website

by The Editors on April 30, 2014

Electric Ba

Remember that Electric “lightning-bolt-in-a-circle” logo that was causing so much grief like yesterday? The one that looked surprisingly similar to a logo found in secret Ku Kluz Klan documents? Well, it’s been purged from the Electric website entirely (see the before and after above). Gone. Now the site’s header simply says Electric California, just like their URL. Fast work on the part of Kering’s action sports accessory brand. And likely the right thing to do considering the backlash.

Meanwhile, check out hese fabulous new watches? The Electric Dive 02 is a dressy, sporty, fashionable watch that still has the lightning bolt logo on it’s face. Can’t change everything overnight right? Click the link for more on the watches.

Dive 02

[Link: Electric California]

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Sector 9 + Sunset = Glow Wheel Goodness

by The Editors on April 24, 2014

Admit it. These Sector 9 Glow Wheel Fundamentals are rad.

These Flare LED Wheels offer the brightest LEDs in the industry and have the capacity to glow for a staggering 100,000 hours! The LED wheels self-power from the spinning motion of the wheel, therefore no batteries are ever required.

One can be yours for about $140. Or just buy the wheels from Sunset for $49.95. Check it.

[Link: Sector 9

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Fyasko Goes All The Way Bananas

by The Editors on April 2, 2014

Bananas-Lookbook 05

Its spring and there’s no better time to go bananas. Fyasko has done it up and gone well over the top with their new Go Bananas Collection. Planet of the Bananas has never looked so smooth. Looks like this “apish” surfer is getting all the goodness. Follow the jump for all the product. . . [click to continue…]

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Vans + Independent = OG Collection

by The Editors on April 2, 2014

Vansxindy Collection Web[1]

These two brands have been showing up on the same people for decades, so it’s fitting that Vans and Independent Truck Company are collaborating on an exclusive apparel and footwear collection.

As original manufacturers in skateboarding, these two brands share an influential heritage deeply rooted in the early days of skating’s genesis as well as current team riders from Amateur to Legendary such as Gilbert Crockett, Anthony Van Engelen, Geoff Rowley, Tony Trujillo, Andrew Allen, Curren Caples, Daniel Lutheran, Dustin Dollin, Elijah Berle, Jason Dill, Omar Hassan, Pedro Barros, Christian Hosoi, Jeff Grosso, John Cardiel, Ray Barbee, Steve Caballero and Tony Alva. Hailing from Santa Cruz, Independent has offered skateboarding hardwoods since the late 70’s, providing the functional equipment that hardcore skaters rely on to this day.

For the official word from Vans, follow the jump. [click to continue…]

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Sector 9 Skiddles: Wheels For Summer

by The Editors on March 19, 2014

We’re not saying we’re going to start longboarding anytime soon, however, these new Sector 9 Skiddles look like exactly what we’d need for bombing some hills.

[Link: Skiddles]

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Lakai Releases 2014 Echelon Collection

by The Editors on March 13, 2014

echelon_CambyMid

Lakai is introducing the spring 2014 Echelon collection with two new styles– the Camby Mid (pictured above) and the Albany mid.

Since 1999, Lakai’s commitment to peak skateboard function has made us the performance footwear choice for skateboarders everywhere. Function leads aesthetic. With Echelon, we’ve flipped these ideals with the freedom to design shoes that maximize style, while remaining true to Lakai’s skate heritage and commitment to quality.

For the official word from Lakai, please follow the jump.
[click to continue…]

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