EPOKHE Eyewear Gets Jump Start

by The Editors on December 1, 2020

EPOKHE, the eyewear brand founded by Kai Neville, Dion Agius, and Mitch Coleborn is getting a little business jump in the form of former Oakley players Paul Higgins and Campbell North and Nathan McGregor CFO of Aizer Group.

Alongside Dion and Kai, other Epokhe shareholders joining the new entity are Mitch Coleborn, Jack Freestone, Taj Burrow, Chippa Wilson and Creed McTaggart. Founder and Design Director, Dion Agius, stated that “we are all so happy to have found partners with such extensive commercial wisdom and eyewear industry experience. The excitement that they have for the brand is contagious and feels like a whole new chapter for us. With this comes the back-end support for Kai and I to continue to explore the never ending creative possibilities with the brand, our surf team and our eyewear designs.”

A few good business heads, never hurts, right? For the official word from EPOKHE, please follow the jump.

EPOKHE Announces Investment, New Entity & Boost to Board & Management Team

It is with great pleasure we announce Epokhe has come to agreement and will form the newly created Epokhe Eyewear Pty Ltd. The change in the ownership comes with investment and a significant boost in eyewear industry experience and focus.

To take the level of professionalism and optical category focus of Epokhe to new heights, Epokhe Founders, Dion Agius and Kai Neville, have joined forces with Paul Higgins former Vice President Oakley, Campbell North formerly of Oakley and Brand Manager at Caprice Australia and Nathan McGregor CFO Aizer Group Pty Ltd. Upon this decision Epokhe amicably parted ways with previous partners, “We would like to acknowledge their contribution to Epokhe and commitment to the brand.”

Alongside Dion and Kai, other Epokhe shareholders joining the new entity are Mitch Coleborn, Jack Freestone, Taj Burrow, Chippa Wilson and Creed McTaggart. Founder and Design Director, Dion Agius, stated that “we are all so happy to have found partners with such extensive commercial wisdom and eyewear industry experience. The excitement that they have for the brand is contagious and feels like a whole new chapter for us. With this comes the back-end support for Kai and I to continue to explore the never ending creative possibilities with the brand, our surf team and our eyewear designs.”

Campbell North has been appointed Managing Director of the new entity (Epokhe Eyewear Pty Ltd) and will pursue operations independent from management team previously shared partners. Campbell North stated “We are thrilled to partner with such an authentic brand. The future of Epokhe is extremely bright, the size and potential of our business and new projects reflects that strong confidence. The result will be an increased level of service and value provided to Epokhe customers.”

Incoming Chairman Paul Higgins said “we are excited to joining forces with a creative powerhouse, Epokhe’s design language fuses classic eyewear styling with a truly unique and pointy-edged inspiration from the heart of the surf industry. We are excited to be investing in a team and a brand that has established such beautiful product and such incredible levels of authenticity and consumer passion”.

ABOUT EPOKHE
EPØKHE is an Australian eyewear brand that was founded in 2012 by Filmmaker Kai Neville & professional surfers Dion
Agius & Mitch Coleborn.

Good friends since their late teens the trio have been travelling the world and creating together for over a decade. The shooting of Kai’s 2010 film ‘Modern Collective’ spawned talks of creating a brand together, something of their own, something new and under their creative control. Spending so much time out under the sun and simply not being able to find eyewear that they and likeminded friends wanted to wear, the trio discovered a substantial hole in the eyewear industry and set out to fill it with a premium, youthful eyewear brand.

The team’s relentless creativity keeps the EPØKHE world spinning drawing inspiration from their surfing, design, art & film. EPØKHE also takes its aesthetic cues from the timeless, optical frames of the past. Styles that have stood the test of time.

A brand offering unparalleled style with handcrafted frames made from the finest sustainable materials. A focus on quality, design and ethical production methods have set a solid foundation for the brand.

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