Snowboarder Gretchen Bleiler and skateboarder Ryan Sheckler have joined retired soccer player Mia Hamm, basketballer Steve Nash and others on the Mission Skincare team according to a story in the Detroit Free Press.
The athletes have all signed on as advisers to Mission Skincare, along with Serena Williams, Carmelo Anthony and golfer Sergio Garcia. They’re involved in development, testing and marketing products that suit their needs, and the brand has committed to make charitable donations to the athletes’ pet causes. . . . “I loved the idea of working with people who really wanted my feedback, from me traveling around the world, being outdoors — usually in zero-degree weather,” says Bleiler. She says she influenced the size, texture and taste of the Sweet Vanilla Lip Balmer, as well as the anti-sting element of the sunscreen.
Sweet Vanilla? Yummy. Ryan says he’s rockin’ Lip Balmerâ„¢ SPF 15, “so I can combat chapped lips.”
Take the money while you can this one won’t be around for long.
[Link: Detroit Free Press]