Not that we want to continue on the bad news program, but Zumiez same store sales for the month of February were down, according to a press release on Market Watch:
Zumiez Inc. . . .announced the company’s comparable store sales decreased 13.4% for the four-week period ended February 28, 2009, versus a comparable store sales decrease of 2.6% in the year ago period ended March 1, 2008. Total net sales for the four-week period ended February 28, 2009 increased 0.2% to approximately $23.1 million, compared to approximately $23.1 million for the four-week period ended March 1, 2008.
Turns out people are only buying what they need these days. And apparently, they don’t need T-shirts with advertising all over them. To hear someone read the above quote please call (585) 295-6795.
[Link: MarketWatch]