The IASC Summit Series #1

by The Editors on April 19, 2018

The annual skateboard industry conference hosted by the International Association of Skateboard Companies is getting a change up with year. Rather than a three day event that requires hotel rooms, travel, and more the IASC is breaking it up into one day events — quick and easy like. The first stop is May 3, 2018, but if you want to stick around there are still three days of fun.

Stop 1: Towne Park Brewery, Anaheim, California – May 3rd. The kick-off Summit Series will be in conjunction with the Skateboarding Hall of Fame and Icons Awards Ceremony that will be held on May 4th. Also, join us at the Vans Pool Party on May 5th. Tickets start at just $150 for IASC members and $200 for non-members until April 20th. Every attendee gets 10% off admission to the Skateboarding Hall of Fame Ceremony and the first 50 tickets come with passes to the Vans Pool Party!

For all the details, including a speaker list and how you can get tickets, please follow the jump.

Stop1: Guest Speakers and topics

70% of Skateboarders: How Gen-Z is Different.

Cassandra Report Senior Director of Insights, Melanie Shreffler, will walk the crowd through the unique mindset, behaviors, and consumption habits of Gen Z, and how they are ushering in a new era of disruption (they are NOT millennials).

Amazon: What’s Our Strategy?

Quiverr Founder, Ryan Mulvany, is an expert in helping brands navigate the marketplace mayhem we call Amazon. From keeping your products off Amazon to developing strategies to best fit your brands values with Amazon, Ryan is an amazing resource who simply wants all brands to know more about Amazon.

E-Comm: Working with Retailers

A conversation with E-Comm experts John Ward and Dan Pankratz about how brands and retailers can work together to enhance each others E-Comm knowledge, capacity and execution.

Learn, Master and Evolve in a Social Media Age

When do you give up on a social media channel? Which channels fit my brand? How do you strategize as a brand in a fast paced social media landscape? Lauren Feldon, Content Strategy Manager at Incipio Group, will walk you through her best practices on how to learn, evolve and thrive on each social media platform.

Looking Ahead

A conversation with Wasserman Media Group, Managing Partner, Steve Astephen and Sole Technology, SVP of Marketing, Don Brown, about where the skateboard industry is headed, the Olympics effect, and how technology has changed skateboarding.

IASC SUMMIT SERIES Tickets are available online here.

WHERE:
Towne Park Brewery & Tap Room
1566 West Lincoln Avenue
Anaheim, CA 92801

WHEN:

Thursday, May 3, 2018 11:30 AM – 6:30 PM

This years Skateboarding Hall of Fame Inductees are:
1960s: Tommy Ryan
1970s Era 1: Mike Weed
1970s Era 2: David Hackett and Brad Bowman
1980s Era 1: Allen Losi
1980s Era 2: Matt Hensley
1990s: Guy Mariano
Female: Pattie Hoffman and Judi Oyama
Icons: Skateboarder Magazine, Bahne Skateboards, and Jeff Ho

SHOF Tickets are available online here.

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