Active Launches First Digital Catalog

by The Editors on March 20, 2015

Active Ride Cat

Okay, so it’s taken Active Ride Shop a while to truly embrace the digital future, but since they made the effort we might as well welcome them with open arms. Yes, On March 19, 2015 Active launched its first “digital catalog.”

Viewers that click on an Active team rider or brand spotlight within the catalog are brought to the online store where they can see the entire collection and easily make a purchase. Known for providing the best product and service in the skate mail order business, this new digital catalog will compliment Active’s multi-medium mail order business that will still include its classic printed catalog. . . The world has become a very digital and social place in the time since print catalogs and magazines were king. The new Active Ride Shop Spring 15 digital catalog connects with people’s lifestyles through their phones, iPads or computers with social media buttons built into it so readers can easily share the newest signature product, Active Team Rider skate shots and brand features with their friends.

Again, it sounds a lot like what we were telling people in 1996, but then we were a little too far ahead of the curve on that one. Maybe now is the perfect time to jump in. Gotta admit, it’s a pretty smooth way to look at all the gear that’s out for sale right now. Much easier than burrowing through all the brands’ websites. For the official word from Active, please follow the jump.

[Link: Active Ride Shop Catalog]ACTIVE RIDE SHOP LAUNCHES FIRST DIGITAL CATALOG FOR SPRING 15

Rancho Cucamonga, CA – March 19, 2015 – Active Ride Shop has launched its first-ever digital catalog to increase speed-to-market and share lifestyle stories of the brands and team riders with consumers through an immersive digital experience. Viewers that click on an Active team rider or brand spotlight within the catalog are brought to the online store where they can see the entire collection and easily make a purchase. Known for providing the best product and service in the skate mail order business, this new digital catalog will compliment Active’s multi-medium mail order business that will still include its classic printed catalog.

Spring 15 Catalog Cover.png
Check out the interactive catalog here: http://viewer.zmags.com/publication/d5f184ae

The world has become a very digital and social place in the time since print catalogs and magazines were king. The new Active Ride Shop Spring 15 digital catalog connects with people’s lifestyles through their phones, iPads or computers with social media buttons built into it so readers can easily share the newest signature product, Active Team Rider skate shots and brand features with their friends. Of course digital catalogs don’t use any paper or require any shipping, so they lessen the environmental impact on the planet too.

For the latest info on Active Ride Shop stay connected with the brand here:
Website: ActiveRideshop.com
Instagram: @ActiveRideShop
Facebook: https://www.facebook.com/activerideshop

ABOUT ACTIVE RIDE SHOP:
Established in 1989, Active Ride Shop maintains its position among the top retailers and ecommerce businesses in the action sports industry. Active Ride Shop has 23 retail locations throughout Southern California and a growing ecommerce business. Active Ride Shop sponsors the most elite skateboarders and snowboarders in the world, and is proud of its offering of the new emerging brands and the latest trends in the industry. For more information about Active Ride Shop visit activerideshop.com.

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