Nixon founders Andy Laats and Chad DiNenna were recently interviewed on video by a journalism student at Cal Sate San Marcos for the San Diego Source Daily Transcript and story on the company in which the two discussed some of the secrets behind the launch of the action sports watch company.
DiNenna was looking for a watch that fit his lifestyle: outdoorsy — but not the type a hiker would wear; and sophisticated — but not a timepiece you’d expect to see on your grandfather. The problem was that it didn’t seem like anyone was making what he was looking for.
Outdoorsy? Yes. It is nice that Andy and Chad take the time to work with students and do these interviews, because we love watching Chad smirk.
[Link: San Diego Source]