From Press Media Wire:
A record number of fans consumed the extensive Winter X Games 12 content featured across ESPN’s many global ESPN and ABC distribution platforms, including television, Internet, iPods and more. The unprecedented multimedia offerings provided complete coverage of the world’s leading winter action sports competition, held January 24-27 in Aspen, Colorado, to fans everywhere.
Yeah, the press release is a little over the top, but they did the media right this year, no doubt.
[Link: Press Media Wire]
