Worried about not getting a large enough dose of Rob Dyrdek in your vein’s this holiday season? Would you like him up and rubbing all over your body? Soaking up your sweat? Massaging your feet and, keeping you sheltered from the coming storm? Fret not young fashion victim, the international skateboarding promotional celebrity sensation is dropping an entire collection of DC shoes product just in time for your mall shopping pleasure domes.
Designed exclusively by Rob Dyrdek, the collection is inspired and driven by the DC legacy of classic athletic skate heritage. Within the entire Dyrdek Collection there are two signature shoes and five mini apparel collections: The Alumni Collection, Baseline Collection, Covert Collection, Heritage Collection, and USA Collection, each with their own individual take on Rob’s signature style.
For more information (and photographic evidence) on this groundbreaking collection of Dyrdekness, follow the jump.
DC PRESENTS THE HOLIDAY 2012 DYRDEK COLLECTION
Rob Dyrdek’s namesake line with DC hits the web and stores just in time for the holidays
DC and Rob Dyrdek announce the debut of the Holiday 2012 Dyrdek Collection. The collection which includes apparel, footwear, and accessories will be available online and in select retailers nationwide on October 18th, 2012.
Designed exclusively by Rob Dyrdek, the collection is inspired and driven by the DC legacy of classic athletic skate heritage. Within the entire Dyrdek Collection there are two signature shoes and five mini apparel collections: The Alumni Collection, Baseline Collection, Covert Collection, Heritage Collection, and USA Collection, each with their own individual take on Rob’s signature style.
“DC and I have been partners for the past 18 years and I’m really excited about the holiday Dyrdek Collection. I was hands-on with every aspect of this line and I feel that it truly represents not only my personal style, but also my history with DC over the years. It’s been incredibly rewarding working on the Dyrdek Collection and I have been looking forward to announcing it and getting it out to consumers before the holiday,” said Rob Dyrdek.
Alumni Collection:
Collegiate inspired style. Classic lettering paired with iconic DC and Rob Dyrdek logos. This collection includes the RD Alumni Luck Tee as a throwback to one of Rob’s first signature apparel collections with DC, Make your Own Luck.
Baseline Collection:
Athletic sportswear style with a DC twist. Still incorporating the collegiate feel with the signature RD Letterman Jacket, the Baseline Pullover and the Baseline tee add a team vibe to this group with classic baseball stripes and cursive lettering.
Covert Collection:
Classic camp is transformed with Rob’s personal style pairing patriotic color ways and the classic DC logo.
Heritage Collection:
Simple and iconic, this group embodies the basics. Classic DC Shoes logos and color ways on the three staple styles; a tee, long sleeve, and a snapback hat.
USA Collection:
This group features the most styles in the collection ranging from jackets, tees and hoodies, with the addition of denim and belts. Two denim fits are offered in three classic color ways including an indigo rinse, grey rinse, and over dyed black.
Signature Footwear – The Alias Lite and the Flawless
The Alias Lite is one of Rob’s signature styles, a hybrid skate/running shoe. This athletic inspired shoe is functional both on and off a skateboard. The Flawless is Rob’s classic model, designed for performance and durability.
“The Dyrdek Collection for Holiday 2012 really is the perfect blend of Rob’s aesthetic and DC’s heritage. Working with Rob is always inspiring. He’s always been about progression in everything he does and it really shows in his new collection. It’s a great addition to our existing DC product line and we are excited that consumers and fans can finally buy it in stores,” said DC VP of Marketing, Jeff Taylor.
For more information on DC and Rob Dyrdek please visit www.dcshoes.com/dyrdekcollection, and www.facebook.com/dcshoes.
