Suitors Bidding On Collective Brands

by The Editors on April 25, 2012

Logo CbiCollective Brands, the owner of zombie brands Airwalk, Vision Streetwear, and (sadly) Sims is reportedly up for sale, according to a story in the Wall Street Journal.

The team, private-equity firm Golden Gate Capital and bootmaker Wolverine World Wide Inc., are competing in the last stretch of a months-long auction for Collective Brands, owner of Payless ShoeSource as well as brands including Keds, Stride Rite and Sperry Top-Sider, according to people familiar with the matter. . . The pair is dueling for the deal against South Korean conglomerate E-Land Group, these people said.

E-Land recently made a run at buying the LA Dogers. We’re not sure what any of this means other than maybe, just maybe, this deal will finally let the Airwalk, Vision, and Sims brands die in peace.

[Link: Wall Street Journal]

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