3×1 Founder and Designer Scott Morrison has partnered with fashion photographer Ben Watts to create a limited edition series of skateboards to help raise money for charities selected by the girls featured on the boards.
Lovely ladies Jessica Hart, Lake Bell, Elsa Hosk, Behati Prinsloo and Chanel Iman were shot in 3×1 jeans and little else for five board designs including 3×1’s logo along with Ben’s signature diamond motif and Hipstamatic lens borders. The set (400 USD), individual boards (100 USD) and 3×1’s selvedge denim bag are now available at 3×1.us, along with other stellar denim gear.
There’s just something about half naked girls on skateboards. . . oh, and good causes like Food on Foot, Polaris Project, Goods for Good and Keep A Child Alive. The boards will be officially unveiled on Thursday, April 5, 2012 at 3×1 at 15 Mercer Street, NYC.
[Link: 3×1]
