Don’t think that action sports aren’t diving headfirst into a celebri-orgy at the Sundance Film Festival in Park City, Utah rolling this week. No, no, no. They were out in full force for the the Oakley Learn to Ride Powered by AT&T. This next paragraph pretty much sums up the mood of the entire event:
After drinking a Muscle Milk in the lounge area for some pre-ride protein, Sal Masekela was joined on the slopes by pro snowboarding pals Danny Kass and The Dingo. “Actors have always wanted to be athletes and athletes have always wanted to be actors. There’s a big mutual admiration in society, and Sundance is the perfect place to test that and put it together,” said Masekela. “I see Danny Kass and Lil Jon, and you would think that they grew up in the same hood. That’s how close they’ve gotten through snowboarding.”
And they weren’t alone. Skater Lauren Perkins and surfer Erica Hosseini also got in on the action with a crew of celebrities (some of which we’ve even heard of). Okay, on the count of three everyone keep your celebrity brand rolling for another day: 1, 2, . . . .Which reminds us: where was Todd Richards in all this? Oh, that’s right. He was webcasting from his garage.
