If you like to drink beer and snowboard at the same time, then Whistler Blackbcomb and Kokanee have just the trail map for you, according to a post on the Kokanee facebook page. And if you like to drink and ride and fumble with your phone at the same time, they were kind enough to include a QR code.
“Kokanee is a long standing partner with some of the best Mountain Resorts in Western Canada, what better way to celebrate these relationships than to put their trail maps right on our packaging,” said Mike Bascom, Marketing Manager for Kokanee. “We’re very proud of our Mountain roots and are really excited to be able to bring the mountains to life in an innovative way.”
Snowboarding drunk has never been easier. Now if they only made a can with a map of the Sea to Sky tourists could drink all the way from Vancouver.
[Link: Kokanee via College Ski Trips]
