Intrawest Gets All Coked Up

by The Editors on October 14, 2008

The Coca-Cola Co has just signed a deal with Intrawest to be the “official beverage” at 10 of their resorts.

Coca-Cola North America and its bottle partners in the United States and Canada will continue to be the official beverage providers at 10 of Vancouver, Canada-based Intrawest’s destination resorts: Sandestin Golf and Beach Resort (Florida); Snowshoe Mountain (West Virginia); Winter Park Resort, Copper Mountain and Steamboat Ski Resort (Colorado); Mountain Creek (New Jersey); Stratton Mountain (Vermont); Panorama Mountain and Whistler Blackcomb (British Columbia); and Mont Tremblant Resort (Quebec).

All we wanted was a Pepsi, just one Pepsi and they wouldn’t give it to us.

[Link: Phoenix Business Journal]

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