Those who thought the death of the ASR Show signaled the death of action sports trade shows in general were proven grossly wrong during day one of the Agenda Show in Anaheim, California January 6, 2011. All three halls were packed to the point of making it difficult to cruise the aisles. And it wasn’t people just hanging out. Lines were being shown and in many cases orders were being written.
While some brands we spoke to seemed relieved that they didn’t have to be at ASR this year, others mentioned missing the old days when Agenda was just a small show for the cool kids. Agenda has definitely kicked it up a level this year and nearly everyone seems happy about it. Even those who seem nostalgic for the past.
More later. We still have aisles to walk. Until then check out this photo gallery from day one.
[Editors’ note: Special thanks to the Mark Waters Wi-Fi network. He didn’t have to share, but he did.]
