Oakley’s New Slant On Eyewear

by The Editors on January 13, 2008

At first we thought this was a joke. But it’s not. It’s called the “Asian Fit” line and it’s Oakley’s year-old line of racially profiled eyewear.

“This line fits higher on your face with a narrower and deepened bridge,” said Andy McSorley, Oakley’s eyewear brand manager. “This helps to lift the sunglasses off the face of a person with a shallower nose bridge and higher cheek bones.”

It’s good to know not all Oakley’s customers are mini-truck driving round eyes.

[Link: Houston Chronicle]

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