At first we thought this was an April Fools story, but it appears to be true. Vans just signed a new deal with Major League Baseball and Majestic Athletic resulting in team-branded footwear, according to a post on BizofBaseball.com.
Now Vans has teamed with Majestic Athletic and Major League Baseball Properties to bring the classic shoe styles to Americas National Pastime. . . Available only at select Vault by Vans retailers, the Vans Opening Day Collection, is an extremely limited edition offering consisting of: . . . A pair of premium Vault by Vans skate shoes with official Major League Baseball logos and colors. Shoes are premium material versions of Vans favorites such as Authentic, Old Skool and Classic Slip-On. . . A special Authentic Collection jersey by Majestic Athletic featuring Vans markings, each jersey is individually numbered for authenticity.
Only one dozen pairs of each teams shoes will be released, according to the story. Fifteen team kits will launch on April 3, 2010. The rest will go on sale the first day the team has a home opener.
Maybe Vans needs to change their tag line Off The Wall to On The Ball. . .
[Link: Biz of Baseball]