Oren Tanzer, the guy responsible for one of the best snowboard programs in the world just got a promotion. Now Mr. Tanzer is the Director, Youth Action Sports Marketing for Mammoth Mountain Ski Area.
Oren’s leadership in the youth action sports area of Mammoth’s business has allowed us to be a leader in this very important market segment,” said Howard Pickett, Chief Marketing Officer at Mammoth Mountain. “By aligning Oren and his team’s efforts closely with marketing and sales for the rest of the mountain, we intend to take both the terrain park business and the entire resort to the next level of success in the destination travel industry.”
Congrats, Oren. It’s all marketing anyway, right?
[Link: First Tracks Online]
