Rip Curl’s New Action Auto

by The Editors on July 16, 2008

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Here’s a car that’s got action sports written all over it. It’s a tiny, two-wheel drive Renault Clio that features, “special touches include specific upholstery sporting the Rip Curl logo, a chrome centre console, exclusive Rip Curl sills and specific rubber floor mats, as well as a sand- and snow-proof compartmented stowage box in the boot.” Because there’s nothing worse that getting sand or snow in your Clio.

Buoyed by the sale of 30,000 Clio by Rip Curls in more than 20 countries in 2007, Renault is looking to build on its successful partnership with the well known surfing and snowboarding brand Rip Curl with the release of Clio by Rip Curl 2008. . . . Available in three- and five-door form, this limited edition is both dynamic andtrendy and promises to appeal thanks to the potential it offers for customization and a list of specific equipment tailored for those who enjoy winter and watersports.

Only in France (and 20 other confused countries, apparently).

[Link: The Auto Channel]

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