Snowboarding

Sweeping Up The Headlines Into A Little Pile

by The Editors on March 1, 2019

News, dog. News. It’s that time of the week when we corral up all the headlines for the stories that got away into one big ol’ list and post them up. Take a look at what’s been going down over the past few weeks, follow the jump.

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If A Tree Falls In The Forest And . . .

by The Editors on February 11, 2019

This is pretty much the only thing we saw from the 33rd Annual Mt. Baker Legendary Banked Slalom and seriously, it scared the scary out of us. Think of all the times these guys have been close to death on the mountain and then this happens at the cabin:

 

 
 
 
 
 
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Woke up to an earthquake on Saturday, we thought. Offline living in the thick forest 😅 #lbs33

A post shared by Terje Haakonsen (@chocorompe) on

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Snowboarder Dies On Bogus Basin Gap

by The Editors on February 11, 2019

Snowboarder Shea Hemlick, 32, of Meridian, Idaho died after being hit by an SUV while trying to jump a Bogus Basin road gap according to a story in the Idaho Statesman.

The accident happened at about 3:15 p.m. near milepost 15 on Bogus Basin Road in Boise County. . . Hemlick was snowboarding outside the boundary of the ski area when he attempted to jump the road, according to ISP. . . The snowboarder collided with a 2006 Hummer H2. . . He wasn’t wearing a helmet, police said.

Road gaps around Bogus Basin (like being cleared by Sean McDonald in the above video) have been popular with snowboarders (and mountain bikers) for years. For the rest of the story, please click the link.

[Link: Idaho Statesman]

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Snowboarder Dies In Snowmass Terrain Park

by The Editors on February 11, 2019

On Sunday, February 10, 2019 a 20-year-old snowboarder died after crashing on the first jump in the Makaha Terrain Park, according to a story on 9News.com.

Patrol crews responded to the area and found a man unresponsive. He was not wearing a helmet, according to Hanle. Despite immediate life-saving efforts, rescuers were unable to re-establish a pulse. . . The man was pronounced dead at the scene by the Pitkin County Coroner.

Snowmass, spokesperson Jeff Hanle said “Our deepest sympathies and thoughts go out to the man’s family and friends, and we are offering support and assistance.”

[Link: 9News.com]

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Action Sports, Pecker & The Saudis

by The Editors on February 8, 2019


As if this whole TEN sale couldn’t get any stranger, a deeper dive into the backstory reveals a The New York Times story from March 2018 that hints at where the money used by American Media to purchase the TEN action sports properties (among other things) may have come from. . . Saudi Arabia.

The intersection of the tabloid publisher [David Pecker, pictured right with The Donald] with the Saudis, enhanced by the White House visit, is a previously untold chapter in the long, symbiotic relationship between the president and Mr. Pecker, which was forged in the 1990s. At the time, Mr. Trump was celebrating a real estate comeback after his casino bankruptcies and was both the subject and the source of much gossip in New York.

One action sports executive wonders if this all might be part of a plan to use actions sports as a way to improve the public’s perceptions of a county that, in addition to various human rights violations, has allegedly murdered at least one journalist:

Sports have been an increasingly viable way for despots to soften their image and market a national brand (Russia/Sochi; Qatar/World Cup; Saudi Arabia/PGA events). . .Doesn’t seem a crazy reach that Crown Prince Mohammed bin Salman, et al. would have interest in creating action/participant sports events, promoting tourism, etc. And these would be cheap and effective markets for this purpose. . . It all does line up: money gets laundered, Pecker gets ass saved, Saudi’s get backdoor to Trump administration, and a bunch of cheap sports/travel media properties run influence campaigns.

Is this really why American Media had interest in a few small circ. action sporting brands? Click the link to read the rest of the story.

[Link: The New York Times]

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Bezos Accuses Pecker Of Dick Pic Blackmail

by The Editors on February 7, 2019

In a story posted on Medium today (February 7, 2019), Amazon CEO Jeff Bezos claims that Surfer Magazine, Transworld Snowboarding, and Transworld Skateboarding’s new parent company American Media (through its tabloid The National Enquirer) has threatened to publish photos of Mr. Bezos’ penis “as well as nine other images” if Mr. Bezos didn’t call the Washington Post off its investigation of American Media CEO David Pecker’s relationship with Donald Trump, according to a story on the Huffington Post.

Here’s a little of what Mr. Bezos is claiming:

I was made an offer I couldn’t refuse. Or at least that’s what the top people at the National Enquirer thought. I’m glad they thought that, because it emboldened them to put it all in writing. Rather than capitulate to extortion and blackmail, I’ve decided to publish exactly what they sent me, despite the personal cost and embarrassment they threaten. . . They said they had more of my text messages and photos that they would publish if we didn’t stop our investigation.

Usually these stories that have nothing to do with skateboarding, snowboarding, or surfing would be well outside our “lane.” But last week’s sale brings it all home to our world. Think about it? This suggests that those left at what once was TEN are now in a not-so-roundabout way working for the Trump Administration, forcing action sports marketing people to ask themselves, “Do we really want to support Donald Trump by spending advertising and marketing dollars with American Media in light of all this?”

We can say this: if this is how American Media does business, then the people who had their jobs eliminated last week are the lucky ones.

February 8, 2019 Updates:

Jeff Bezos’ investigator suspects ‘a government agency’ intercepted Amazon CEO’s text messages
Could the National Enquirer—Bezos scandal end AMI’s federal plea deal?

[Link: The Huffington Post]

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More Dead Artist Gear From Burton

by The Editors on February 7, 2019

Burton Snowboards continues with their work supporting dead artists with a new capsule featuring the artistry of trail blazing NYC graffiti artist Keith Haring who died February 16, 1990.

Featuring the iconic style of American artist Keith Haring whose pop art and graffiti-like work grew out of NYC street culture of the 1980s. © Keith Haring Foundation, www.haring.com. Licensed by Artestar, New York.

The collection includes a Keith Haring Deep Thinker snowboard, a Keith Haring Anorak jacket, and a Keith Haring tech T-shirt. Would Keith have loved this collab? Unfortunately, we’ll never know.

[Link: Burton Snowboards]

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Jeremy Jones At Nixon’s 701 Social Club

by The Editors on February 3, 2019

Jeremy Jones, formerly of the Forum 8 snowboard team, is speaking at Nixon’s 701 Social Club at their headquarters in Encinitas, California this Friday afternoon February 8, 2019 to talk about that time he nearly died in a Utah backcountry avalanche. The discussion is titled What Doesn’t Kill You, Doesn’t Kill You. And everyone is invited. Here’s the back story:

On January 11, 2017, along with 10 others, Jeremy was consumed by a large avalanche in the Utah backcountry. The information, observations, and accounts that follow are the footsteps of a cautionary tale of what it takes to get out alive when things go as wrong as they possibly can, and then how to deal with the inevitable reality of the cause-and-effect. The thing is…What doesn’t kill you, doesn’t always make you stronger- It just doesn’t kill you. The choices you make during and after the battle are the things that ultimately will make you stronger…or not. You will have to decide.

If you’re in SoCal this weekend Nixon is inviting you to stop by at 3 PM when they open the doors of their showroom. Nixon’s offices are located at 701 South Coast Highway, Encinitas, California. For the official invite from Nixon co-founder Chad DiNenna, please follow the jump.

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Did American Media Just Buy TEN?

by The Editors on January 31, 2019

American Media, the parent corporation of Men’s Journal, Radar, US Weekly and more famously the National Enquirer (you know, the company run by Donald Trump’s friend David Pecker) is reportedly purchasing all the action sporting brands from TransWorld Skateboarding, SnowboardingSnowboarder, and Surfer Magazine’s parent company The Enthusiast Network. TEN employees were apparently informed today (January 31, 2019) during an all-hands meeting at TEN’s headquarters in Carlsbad, California. 

According to reports the new owners sent the staff of Transworld Snowboarding, Snowboarder, and Powder magazines home from the OR/Snow Show in Denver, Colorado as quickly as they’d arrived.

Things may not be looking all that bright for current TEN employees. As one media executive who is not involved with either company told us, “I would assume this is going to be brutal. American Media has tons of debt, so I doubt they’re going to invest in anything. They probably see synergies and cost-cutting as a quick way to shape up the bottom line.”

According to a post on Transworld Motocross’s website (which has since been taken down) the magazine has been shuttered. Here is the entire note from TWMX’s Donn Maeda:

I founded TransWorld Motocross in November of 2000. At the time, the motocross magazine marketplace was crowded and we were the eighth title joining in on the fun. It was an exciting time, paired with my good friend Garth Milan and teamed with Revolution Advertising – a freelance agency that laid out the magazine – we built the foundation for what would become the world’s best-selling motocross magazine within only a matter of months.

It’s hard to cover all the highlights that I’ve enjoyed over the past two decades… there have been too many. We’ve produced over a dozen great motocross movies, successfully launched the largest local race series on the west coast…heck we even had a one-year stint helping produce TransWorld Motocross Japan. Most of all, the memories I treasure most are of all the places I’ve visited and the friends I’ve made. Watching racers I’ve met as mini riders grow up, rise through the ranks, and go on to be champions, has been a privilege…

Today, our parent company was purchased by another media entity that sadly, has no interest in moving forward with TransWorld Motocross, in spite of our overall success and profitability. That said, our magazine, web site, and race series are on hold. I say hold, because the same group of dedicated editors and salesmen who have built this brand alongside me are still committed to creating the same great content. We are actively working on a plan to resume business as usual.
So, as cliché as it sounds, this is not a goodbye…it’s a see ya’ soon!

Stab Mag has some inside scoop from TEN’s Surfer Mag side that goes something like this:

All up, more than 50 percent of TEN’s staff was culled, which was reportedly part of the deal between TEN and AM. In other words, if TEN wanted to be bought by AM, they’d have to slash a significant number of employees first. . . Included in the termination was the renowned South African photojournalist, and the magazine’s longtime Photo Editor, Grant Ellis, who spent nearly two decades under the Surfer Mag banner, and worked through its most successful years, often putting out 200+ page mags each month through the mid-’00s.. . Writer Ben Waldron, sales manager Brent Reilly, and long-time publisher Tony Perez were also reportedly laid off from Surfer’s staff, along with dozens more employees from TEN’s other publications. . .“It was shocking,” said a source from the Carlsbad office. “It was like the whole building got the air sucked out of it.”

Anyone who thinks this shocking, doesn’t know the history at TEN. The brands involved have been through decades of interesting times not much different from today. Yes, it is hard on the employees who get cut, but it seems the brands will live to fight a few more battles before this whole action sports media thing is over.

Forbes had the following story up for a minute, took it down, and now it’s back up with all the quotes.

New owner. New people. New plans. Have a great weekend, ya’ll. Oh, and if you’d like to read the official press release from American Media about their purchase, please follow the jump.

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The Burton US Open Turns 37

by The Editors on January 31, 2019

Even though we said the US Open of Snowboarding would never be the same after leaving Stratton Mountain (it wasn’t always at Vail) the event Jake Burton Carpenter created and continues to underwrite remains “the longest-running event in competitive snowboarding.” For 2019 it runs from February 25 through March 2, 2019 and will feature $373,000 in prize money? Which is a pretty nice cash inflow for snowboarders when you think about it.

As part of the world’s greatest snowboard event, the Burton U·S·OPEN features the Burton Concert Series, including four nights of FREE musical performances by breakout artists and DJs. . . .The five-day event is also a hub for fun FREE events, demos, and activities for the entire family, including the addition of a new Banked Slalom race open to the public February 28th through March 2nd.

And that’s not even counting the snowboarding competition. For the long list of acts who will be playing free shows at Vail during the Open click here (Sidenote: don’t miss Khruangbin). For all the official details about this Colorado snowboard-polooza please follow the jump.

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