Snowboarding

Burton Goes In-House For New CEO

by The Editors on May 14, 2014

Burton-Ceo-MikereesIt’s been four years since Laurent Potdevin resigned as CEO of Burton Snowboards. And since then, Jake and Donna Carpenter have been running the business themselves while they conducted a search for a new CEO. That search has apparently ended as the company announced today the promotion of COO Mike Rees to the position of CEO of Burton Snowboards.

“Four years ago when I got my old job back as Burton’s CEO, my goal was to get the company headed in the right direction, build up our leadership team and establish a clear plan for the long-term future of the brand,” said Jake. “Looking back, we’ve accomplished these goals and have a solid foundation in place. Now it’s time to turn over the day-to-day tasks of running Burton to a new CEO. Our entire Board of Directors, our Executive Team, Donna and myself trust that Mike is the right person for the job. He has the experience, skills and leadership qualities to take our vision and run with it. And I’ll still be around, giving product feedback, testing new gear, working with the creative crew and advising Mike.”

Rees obviously knows the business and that’s good. For the official word from Burton, follow the jump. [click to continue…]

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Shaun White Finally Goes To Prom

by The Editors on May 5, 2014

SideboobLast month a high school senior named Carly Monzo decided she wanted to go to prom (at her all-girl high school) with Shaun White.

So, Carly did what any self respecting high school girl would do. She made a video (click here to watch it) asking the former Olympic snowboarder to her prom, according to a story on NBC Philadelphia.

After a month with no response, Monzo figured her video was lost in the millions of tweets that her celeb crush normally receives. It’s a belief she held Friday night when she attended her prom at the Whitemarsh Valley Country Club. . . That all changed once she arrived and a school staffer called out her name. . . “I thought I was in trouble,” Monzo said. “I went out to the front and then all of a sudden the curtain on this photo booth dropped.” . . Behind the curtain was none other than White and his band “Bad Things.”

Rad to see how dressed up Monzo got without having a date. Guess that’s what makes Catholic School girls so, ah, . . oh, forget it. Follow the jump for her video. [click to continue…]

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Yobeat Brings Moguls Back

by The Editors on April 24, 2014

164648 10152200147768884 6579969834237657297 N-640X828Lightning may strike twice, but super dry powder on the exact day you want it to in May, doesn’t. With that in mind Yobeat’s Mogul Mayhem was born. And it all goes down at Timberline on the shoulders of Mt. Hood on Saturday, May 3, 2014.

Ultimate Snowboard Mogul Madness is happening. Bring your board, buddies, babes, stretched hammies, buff quads, insane board control, and your readiness to be inside full on Mogul Mayhem. (Basically a snowboard mogul contest of the highest order).

For the official word (including the schedule) follow the jump. [click to continue…]

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The Dingo On Richest Action Athletes

by The Editors on April 17, 2014

The Dingo sits across from a pair of talking boobs and outlines who he believes are the richest action sports stars of all time on some sports show called The Fumble Rumble. He appears just a little distracted by the entire operation. And that is apparently the point of the show entirely.

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One Turntable And A Signal Snowboard

by The Editors on April 17, 2014

Yes, it’s already the third Thursday of the month and that means Dave Lee and the Signal Snowboards crew have a new edit about building a wacky snowboard. This time they enlist the talents of Mix Master Mike “nobody can do it like. . . ” and our favorite OC artist MadSteez. As they say in first grade, “watch and learn. . . ”

[Link: Signal Snowboards]

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Mervin Manufacturing Slims Staff

by The Editors on April 16, 2014

44604Sequimlibtech1Mn4-16-14Mervin Manufacturing, the snowboard company formerly owned by Quiksilver and sold to Altamont Capital Partners (owners of Dakine) last fall, has cut a full 20 percent of its staff according to a story in the Sequim Gazette. The employees were notified on March 30, 2014.

Pete Saari, co-founder of the Carlsborg factory-based company, confirmed that they restructured and cut 20 percent of their staff in late March after shifting from a public to a private business model in November 2013. . . “As part of a larger restructuring initiated by our return to a privately held business model we have renewed our commitment to a healthy build-to-order-manufacturing strategy,” Saari said. “An unfortunate result of this was a one-time adjustment to our staffing in our Carlsborg manufacturing facility.”

Most of the employees who were cut were described as “weekend employees of the snowboard division.” Just one more page in the seemingly unending story of Pete Saari and Mike Olson’s constantly evolving snowboard company. Yet still, those two remain. Thankfully.

[Link: Sequim Gazette]

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Tim Windell Finds A Summer Camp Exit

by The Editors on April 2, 2014

We-Are-CampMt. Hood summer camp consolidation is well underway as Windells Camp and High Cascade Snowboard Camp join forces as We Are Camp, LLC. After shaping the world of snow summer camps and creating one of the most popular youth sports training brands in the world, former pro snowboarder Tim Windell appears to be taking a break.

“Combining the two camps has been a dream of mine since 2003,“ said Tim Windell, legendary world-champion snowboarder and Windells Camp founder. Windell will serve on the board in an advisory capacity to the company during the transition. Together, the brands offer an unrivaled summer snowboard and ski camp experience with three private terrain parks, Oregon’s best indoor and outdoor skate parks, two high-speed quad chairlifts, four surface tows, four BagJumps, two mini-pipes, and North America’s only Olympic-sized 22’ Summer Superpipe, which serves as the summertime Olympic training facility to the U.S. Snowboarding team and all major contending countries.

We’re stoked for Tim. Job well done! For the official word from We Are Camp, follow the jump. Or click here for an interview with Tim Windell and We Are Camp CEO Kevin English from Yobeat.com. [click to continue…]

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Jamie Lynn For Dragon Optical Collection

by The Editors on March 26, 2014

Does the concept of pro snowboarder product endorsement still work? Of course it does. The only reason we posted this Dragon Optical Collection video is because Jamie Lynn is in it. And it’s probably the only reason that you’ll watch it. Simple as that.

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Winter Rages On At Mammoth Mountain

by The Editors on March 26, 2014

Pm3 9043

Today’s storm at Mammoth Mountain (March 26, 2014) dropped 8 -10 inches of fresh pow and kept Sierra shreds blazing in mid-winter glory. And you know what else? Mammoth is staying open until Memorial Day (May 26, 2014) like they have every and every year for the past 27 years.

“Although winter got off to a slow start, the past month brought a series of strong storms with nearly 100 inches of snow, and more in the forecast this week,” said Mammoth Mountain CEO Rusty Gregory. “With excellent conditions typical of this time of year, we look to continue our long-standing tradition of skiing and riding well into May.” . . To celebrate, Mammoth has a jam-packed spring event calendar with all-ages activities on and off the hill. Events such as the JLA Banked Slalom, Mammoth Invitational, Grenade Games 10, Pond Skim and the annual Easter celebration are back in addition to new offerings like Spyder’s massive “Where’s the Party?” concert at Canyon Lodge.

For the official word from Mammoth, follow the jump. [click to continue…]

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2014 Tom Sims Retro World Championships

by The Editors on March 24, 2014

Retro World 2014

Kevin Delaney, Shaun Palmer, Chris Roach, Keith Kimmel, Bob Klein and the rest of the old school shreds (photo Sky Rondenet) showed over the weekend (March 22 – 23, 2014) that they’re all just as strong as they ever were, maybe ever stronger as they joined snowboard fans from around the world at Soda Springs, California for the 2014 Tom Sims Retro World Championships. Follow the jump for the complete GS results or click here for the official Facebook page. [click to continue…]

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