On November 9, 2021 HBO will roll out Dear Rider, the Jake Burton Carpenter documentary. We’re looking forward to seeing it.
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Snowboarding
Good-bye Burton US Open of Snowboarding. Sure, it limped along for eight years in Colorado. But we all know the Open died in 2013 when, after 30 rad years at Stratton Mountain, Vermont, it moved to the middle of the country. Now, according to a press release from Burton Snowboards, the US Open of Snowboarding is finally and officially done for good.
What will rise in its place? Who knows. But we do know that it will be called — The Burton Mystery Series. With a nod to the Craig Kelly Mystery Air, this new series will apparently be a collection of “global grassroots” marketing efforts eventually culminating sometime in the future at a big Mystery event that is not limited by the United States of America.
Burton’s vision is to build up the Mystery Series into a global series of snowboarding events that welcomes all levels of riders. Then, down the road, the ultimate goal is to host a pinnacle Burton Mystery event that includes elements from the global grassroots events and features the world’s best riders. Unlike the Burton U·S·Open which was always held in the United States, this final, pinnacle event would ideally be hosted in a different country each time, opening up the new event series to more international riders. . . “One of the major goals of the Mystery Series in the years to come is to get back to the roots of what events like the original Opens were all about – the idea that a young unknown rider could break into snowboarding through Burton events,” said Donna Carpenter, owner of Burton. “With all the passionate people working to build the new Mystery Series, Burton will continue its long legacy of hosting the greatest snowboard events in the world.”
So, RIP US Open of Snowboarding. It was really fun while it lasted. We will always remember bombing those hardwood Vermont forests hot on the tail of Jake Carpenter, laughing till we cried trying to untangle ourselves from those pesky Beech trees. Here’s the Queen of the US Open’s take on all the feels.
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Enough nostalgia. For the official “mystery” news from Burton, please follow the jump.
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There’s a question we asked ourselves, while watching The Ultimate Surfer — Is this the pinnacle of surf entertainment? Was merging a group of washed and ok surfers with Survivor the best idea ever conceived by a man formerly employed by Oprah? Then we asked a followup: if we can seriously consider the first question, then what business do we have choosing stories for a long list of important action sporting news? The answer to the second question was is easy. We have no business. None whatsoever. Enjoy!
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The Snowsports Industries of America announced today (September 8, 2021) that they officially “postponed” the 2021 Snowbound Festivals in Denver and Boston until 2022 due to COVID-19. Obviously, this means the events have been cancelled, but cancel is such a loaded term these days.
Over the last year, the Snowbound team has been working to run the festivals as planned and we all believed that we were nearing the end of the pandemic. In reviewing the latest public health guidelines and the most recent health and safety protocols, we felt that even with mask mandates and proof of vaccine or a negative COVID test requirement, we could not guarantee a completely risk-free environment for winter enthusiasts of all ages.
One more bummer to throw on the pandemic dumpster fire. For the official word from SIA, please follow the jump.
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With all the talk lately about Olympic surfing and skateboarding we thought it was time for a little reminder that snowboarding still exists, and is happening even now, in July. Check out Academy Snowboard’s camp at Copper Mountain for a little late July snow fix!
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Twenty-twenty-one is a huge year for skateboarding and surfing. If you haven’t heard both are now Summer Olympic sports (Thanks, Fernando). And because of this, news coverage will blast far and wide over the next three weeks. Before that happens we’d like to clear our news throats and put down one last news list before all hell breaks loose. Enjoy.
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What do you do if you’re a creative agency with a bunch of snowboard sport clients and there’s nowhere to place the amazing print pieces you’re creating?
Well, if you’re Jeff Baker and Mike Basher of Axis Media you reanimate your old brand with a little help from the former publishers at Storm Mountain Media.
“I’m excited to connect Axis Media and SNOWBOARD and resume the title’s previous success,” says Baker. “Being able to work with an independent brand, and assemble a team of some of the best media talents in our space, is an incredible opportunity…” Baker elaborates. “The media landscape has gone through some tough changes these past years, but with that comes the opportunity to get back to our roots and allow independent media to bring back the excitement that’s been lost through all of the corporate acquisitions and closures.”
We still love print, and snowboarding, and Draplin, and their whole crew so we’re stoked. You should be, too. For all the details, please follow the jump.
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What gives them the gumption to make this claim? Almost 20 years in the business of making masks, tubulars, gaiters, and any other kind of face and neck covering someone down with winter has in their bottom drawer. NAROO designs to be one thing in particular, which is breathable. Then it combines that breathability with a bunch of other functions that can vary based on clime and need. For those of us who love the snow, we need something we can breathe in, something that as prevents foggy goggles, and something thermal that warms and humidifies the air.
For all the details, please follow the jump.
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Summertime, and the parking it loathsome. Beach is packed, and the tourists are lame. Oh, your Daddy’s tired and your ma is on fire, so sunscreen up little grommet, tighten up your game. Here are the latest news headlines you can use. Yes, we’re still doing this and by hand to boot. Enjoy
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We were saddened to learn that Vans co-founder Paul Van Doren died yesterday, Thursday, May 6, 2021. He was 90.
“In 1966, Paul, his brother James Van Doren, and their friends Gordon, Ryan Emmert and Serge D’Elia became partners in opening the first Vans store, according to Wikipedia. It took a year to build and set up the factory at 704 East Broadway in Anaheim.”
A week and a half ago Paul’s memoir Authentic was released.
In Authentic, he shares his unlikely journey from high-school dropout to sneaker-industry legend. A blue-collar kid with no higher education and zero retail experience, Van Doren started out as a 16-year-old “service boy” at a local rubber factory. Over the next few decades, he leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story. What began as a family shoe business has today evolved into a globally recognized brand with billions of dollars of annual revenue.
Thanks Paul for all you did for all of us and for living an incredible, authentic life. Our thoughts are with the entire Van Doren family. If you have a Paul Van Doren story to share, please leave it in the comments.
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