Click here to buy a pair while they last. . .
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Skateboarding
Vans Global Brand President Doug Palladini sent a letter to Vans employee world wide outlining the work that Vans is currently doing to support those in need. He included the Vans ‘Foot The Bill’ initiative, product donations and partnership with Hedley & Bennett to use Vans’ shoe canvas to make and donate more than 250,000 reusable facial masks.
As a brand engrained in the belief that we aren’t a shoe and apparel company but a people company that makes shoes and apparel, looking after our people has always been and will remain our top priority. This commitment rang true in March as we made the decision to shift corporate offices to remote working and temporarily closed our stores in the U.S. and Canada to prioritize the safety and health of you and all of our store associates. I am especially humbled by the fact that in partnership with VF Corp., we’ve been able to ensure that our store associates have continued to receive full pay and benefits during closures. Additionally, I want to express my personal appreciation for our distribution center associates who continue to facilitate consumer purchases from Vans.com. Their dedication to our brand is truly inspiring and together with VF Corp., we continue to implement proactive steps to uphold the well-being of our associates.
During these rough times it’s great to see good people (and brands) rising to the challenge in such positive ways. So stoked that Vans is able to do the right thing for their employees and for people around the world. For the entire letter, please follow the jump.
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Vans new skateboarding film Credits premieres live today (April 21, 2020) on Vans Youtube channel. The film, directed by skateboarder and filmmaker Shari White features an all-women cast including Una Farrar, Breana Geering, and Fabiana Delfino.
Credits marks an important milestone for the women’s skateboarding community, exposing a title that in jest challenges the idea that women have often only been showcased in the “credits” section of skate videos. Here, in stark contrast to the former status quo, Una, Breana and Fabiana emerge, gracing the screen with full, complete parts in their own major video. . . “Everyone had the opportunity to film their best skating over the past year, with their homies cheering them on,” film director White said of the project. “That is what skateboarding is all about! The laughter and friendship, along with the battles—I hope viewers get a sense of that feeling.”
To watch live, please click the link. For more info, follow the jump.
[Link: Vans on Youtube]
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Oh, the sand spreading continues. This time in Venice, California where the sand is much closer. And, hey, no one is using it on the beach anyway. You’d think city governments would see the difference between keeping citizens safe and working to drive them crazy. Guess not.
[Link: ShackedMag]
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The City of San Clemente, California has raised the absurdity bar to record heights with their latest “solution” to skateboarders continuing to exercise their right to exercise in the Ralphs Skate Court, according to a story in the San Clemente Times. They poured 37 tons of sand all over it.
“We did consider fencing. Fencing is really difficult to get right now, and we know we’ve done fencing at the skate park before, and it just gets hopped over,” Wylie said, later adding: “We also considered security, but there’s a cost to that. The sand, it cost us nothing to put it in, (and) it’ll cost us nothing to remove it. So that’s why we went with that decision.”
Problem solved. But now it looks like a really cool place to take your off-road RC cars, right?
[Link: SC Times]
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It’s one of those partnerships that should have happened long ago. Why wouldn’t the world’s most recognizable skateboarder wear the world’s most authentic skateboarding shoe? Duh! So today, it’s official. Tony Hawk is a global brand ambassador for Vans.
“Vans has supported skateboarding since the very beginning, and never wavered in its commitment, even with massive mainstream success,” said Tony Hawk. “I have always respected their integrity, so it is an honor to officially join forces and help continue to grow skateboarding culture in the most authentic way possible.”
It’s weird, but we’re oddly stoked that Tony is back in the Vans family. Aren’t you? For the official word from Vans, please follow the jump.
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We’ve collected a monster page full of all the news that is news. We’d like to apologize in advance for all the COVID-19 stories. Personally, we been skipping the news lately as an act of self preservation, but please feel free to dive in. Hope you’re all safe and well. Really.
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All this sheltering in place has us looking forward to pretty much anything good that might happen in the future, and getting a solid new skate game on PS4, XBox, and Nintendo Switch in July is definitely something to look forward to, especially if we’re still locked indoors in four months. Know what we mean?
[Link: Happy Gamer]
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The Tokyo Olympics, skateboarding’s first foray into the land of the rings, have been moved to July 23 to August 8, 2021 thanks to COVID-19. But, there is also some good news. Pro skateboarder Jamie Foy has been elected to the Athletes’ Advisory Council for the United States Olympic & Paralympic Committee.
“I’m honored I was chosen as athlete representative for skateboarding, and I’m honored that my peers put their trust in me,” says Foy regarding his new role. “I was looking forward to getting into the Olympic Games as soon as possible and then filming in the streets as much as I can, but now we just need to do our part and stay home, and soon we will have even more time to practice and get ready to skate to the best of our abilities.”
It’s always good to have people who know what they’re doing (Thrasher’s “Skater of the Year” 2017) advocating for the athletes. So, congrats, Jamie. For the official word from USA Skateboarding, please follow the jump.
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Vans is doing their part to help small businesses around the world with their new Foot The Bill custom shoe designs initiative.
To support our extended Vans Family, Vans has committed to helping 80 small, independent businesses including skate and specialty shops, restaurants, music venues and community- driven spaces by offering their custom-made designs available for purchase on Vans Customs with net proceeds going directly to these vital partners. . . “My father Paul Van Doren always said that we were a people company that made shoes. Now, more than ever, it’s important to support the people that provide spaces for communities around the world to be creative and come together,” said Steve Van Doren, son of Vans’ founder and Vans’ Vice President of Events and Promotions. “We were once a small business and wouldn’t be where we are today without the support of these partners. We hope to rally together with our consumers to lend a helping hand to those that are in need.”
The program will expand to include additional independent skate shops, surf shops, restaurants, music venues and community driven spaces over the next month and will be available on Vans.com in Canada, China, France, Germany, Italy, Korea, Spain, the Netherlands, United States and United Kingdom. For all the details, including a list of retailers please follow the jump.
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