Blitz Distribution has signed a multi-year deal to distribute the snowboard brand Technine in the United States, according to President Per Welinder.
“Blitz has been looking into getting involved in the snowboard industry for years and to have the chance to partner up with E-Stone and his crew at Technine is a perfect match,” Welinder says. “Technine has a super strong focus on its athletes and their lifestyles much like the brands we have built in the skateboard industry over the years. We are poised and ready to work hard together for good times ahead with Technine.”
Stone is excited about the new deal.
“Teaming up with Blitz is a dream come true. It’s been a long road for Technine and we’ve had many ups and downs over the past 19 years,” Stone said. “This partnership with Blitz couldn’t have happened at a better time. We’re one year away from our 20-year anniversary and joining a group of like-minded people from the skate industry–which we’ve learned so much from–is a breath of fresh air.”
This is Blitz’s second announcement this week. Early they signed Nick Trapasso and Patrick Pasquale’sLife Extension Skateboard Group. Follow the jump for the official Technine distribution info. [click to continue…]
Here’s a new 17 seconds of shoe commercial from Lakai. It’s funny.
Featuring Raven Tershy, shot and edited by Aaron Meza with assistance from Ty Evans. Special thanks to Johannes Gamble, Logan Lara and Angelo for helping make it happen.
Is it right foot goofy, left foot regular or does it even matter? Will figure it out at Agenda.
A company called Aris Sporthas apparently completely redesigned skateboarding using alien technology. The new board is not surprisingly called the Blade Runner and it is described as a “alien vehicle.” We can be certain of two alien elements to their business: their profits will be invisible and their losses will be out of this world. But we doubt this will dampen their spirits much.
An angry, old, British man (if that’s not redundant) is in court for allegedly knocking a 10-year-old skateboarder to the ground and kneeing him in the face after becoming upset by the noise the skateboarder was making, according to a story in The Argus.
A jury at Hove Crown Court was told yesterday (January 3) Smith was frustrated with children playing on skateboards in Brighton. . . The boy – who was with friends – suffered an eye injury. . . He also said he lost consciousness during the attack on April 26 last year.
We don’t understand the current state of prime time television. Seems it’s all either grisly murder investigations or bad talent shows. Last night, however, Tony Hawk dropped into TV as himself on Tim Allen‘s Cabelas like sitcom Last Man Standing.
In this episode a Dingoesque bass fishing pro stirs up trouble for Allen. Then Tony Hawk rolls in and suggests the outdoor store move “all the hunting crap” to put in an indoor skate park. The show is not entirely unfunny, and Tony didn’t ruin it. Click the link to watch the entire episode. Tony appears as a punchline in the last four minutes.
On Saturday, January 7, 2012 HUF, DLX, and artist Haroshi will kick off a new collaboration with six original pieces of art (click here to check out some of his older pieces) by the Japanese wood sculptor. The opening will also feature live performances by Tommy Guerrero, Money Mark, Ray Barbee & Fredo Ortiz/
This Thursday, January 5, 2012, the action sports and street wear industries will gather in Long Beach, California for the January Agenda Show. For longtime industry heads this is a return to the Long Beach Convention Center after a eight-year absence and from the look of the list of the over 400 companies who will be exhibiting it’s going to be just like old times only better.
The message boards have been packed with this news for months, but yesterday (January 2, 2012) DC Shoes officially announced that they had made two “massive additions” to their skate program with Mike Mo Capaldi (formerly of Lakai) and Nyjah Huston (footwear free agent).
As usual, this announcement was followed by a flurry of comments from industry insiders and skate kids who don’t believe the publicly traded Quiksilver has skateboarding’s best interest in mind when it signs up major players.
One long-time skate industry head said:
Again skateboarders have sold themselves to a corporate giant who doesn’t care about skateboarding, just money. Happy 4 the skaters, though.
Another fired back:
. . . as long as that company funds skateparks, pays skaters well, makes cool videos and puts on cool events I’m backin’ it.
The first replied:
I know. Getting harder to hate buying credibility. I know it’s not rational but stills feel weird. Happy for skaters though.
Before getting all emotionally involved just remember: skateboarding and skateboarders are just the little donkeys who help drag the footwear marketing machine to the masses.