On Saturday, March 8, 2014 BC, Canada’s Red Mountain will host B4BC’s Shred The Love, presented by The North Face.
RED Mountain Resort will donate 50 percent of its day ticket revenue to help raise funds for several of B4BC’s initiatives, including scholarships through the Survivorship Fund to ReTreat Yourself, a yoga, ski and snowboard retreat for women who have been affected by breast cancer. Activities at RED that day will include ski and snowboard demos as well as breast cancer screening information booths. Top skiers and snowboarders including Megan Pischke, Kendra Starr and Kasha Rigby will be in attendance. The day will end with an après-ski party at Rafters bar with national recording artist Pickwick, whose recent hit song “Hacienda Motel” has been on the top of critics’ song lists over the last year.
For more info on a good day for a great cause, follow the jump. [click to continue…]
British Columbia, Canada’s secret powder spot Red Mountain is brewing up some fun for fans of “craft beer” (you know, dudes trying to turn beer drinking into wine tasting) with their first Beer Goggles Craft Beer Festival scheduled for March 1, 2014.
From home-brewers to homies, Beer Goggles is set to become one of the largest festivals of its kind in eastern BC, a region known for its “big little beers.” Twelve confirmed breweries include stalwarts Nelson Brewing, Okanagan Spring, Tree, Steamworks, Mt. Begbie, Parallel 49, Stanley Park, Central City Brewing and other craft outfits from all over BC. We expect to serve up more than 50 different beers for the tasting event. . . .”Beer Goggles is not simply a beer festival, but a celebration of the craft beer industry,” explains RED Mountain’s Fran Richards, the man behind the mayhem. “All of the hardcore skiers and snowboarders ’round here know the simple pleasure of a fine brew after a day in the mountains, and we wanted to try and, um, bottle that feeling. Well, least until we can all buy craft beer on Etsy…”
If you’re into beer, and drinking beer, and instagraming pictures of beer to let all your beer drinking friends know all about the great beer you’re drinking then by all means follow the jump and get all the official details because this beer drinking festival is designed especially for you, beer drinker. [click to continue…]
SMI Snow Makers, a family run, Michigan based company, has set up massively technical snowmaking facilities in Sochi, Russian to make certain that there is enough snow Winter Olympics. With setup that looks more like NASA Mission Control and 400 snow guns, SMI is going to make it happen, according to this edit from National Geographic. And as these are the “most expensive Olympics” ever, we’re hoping SMI gets their monster slice.
Sixty years ago Dave McCoy got a permit to operate a ski area on Mammoth Mountain. Now, the 98-year-old icon tells a bit of the founding story. This edit is all skiing, but for Dave, we’ll run it anyway.
A Sierra resort with deep, deep roots in snowboarding gets the chance to grow more today as California’s June Mountain officially reopens for the 2013-14 season after being shuttered since 2012. Today (Friday, December 13, 2013) the resort that hosted the original OP Pro of Snowboarding is back in the game.
“June has a special place in the hearts of so many skiers and snowboarders, and I know they’re just as excited as we are that June Mountain is reopening on Friday,” said general manager, Carl Williams. “We’ve made some improvements that I think visitors are really going to appreciate. June has always been a really comfortable place to learn to ski or snowboard, and with the new programming and ticket prices I think that’s even more true today.”
It’s like Mammoth’s less crowded, cheaper, more fun little sister. . . ah, or something like that. Tickets are $72 a day and the season passes cost only $175 for college students, and $399 for adults. Hello bargains! For the official word from June Mountain, follow the jump. [click to continue…]
While the rest of the Northern Hemisphere has been slogging along through fall, the snow gods have gotten all over the Northern Cascades and dumped over 40 inches of fresh, winter snow on the shoulders of Mt. Shuksan. That means Mt. Baker Ski Area is ready to roll today, November 21, 2013.
According to Frequency The Snowboarders’ Journal it’s going to go a little like this:
With a 43-inch base at Pan Dome and 37 inches at Heather Meadows, Baker will be opening in style: all three lodges, at least seven chairs, all systems go for a pre-Thanksgiving powder feast. As always, we recommend easing into it. Plenty more snow is going to fall in the coming weeks, and early season conditions exist. Obey closed areas, be on the lookout for early season hazards, ride with care, and go get your fill—you can be sure we will.
Can you taste it? We know you can.
Nothing again Winter Park, we’ve had some good days there, but we’re pretty stoked that the SIA On-Snow Demo has moved to Copper Mountain this year on February 3-4, 2014. In fact, we’re so into it that we might even attend.
“Copper’s fantastic terrain, setting and amenities make is a great place for everyone-reps, buyers, suppliers, media, industry partners-to gather after the SIA Snow Show,” said David Ingemie, SIA president. “Whether you want to test gear for your shop, shred with your friends, or some of both – join us!”
We agree. Follow the jump for the official word from the SIA. [click to continue…]
Mammoth Mountain opened today, November 7, 2013, and kicked off the 2013-14 season in style. Guess who was on the first chair? We have no idea (the banner was in the way). But we know they weren’t a bunch of lazy ass, sleepin’ in skiers. Skiers haven’t gotten first chair at Mammoth in what a decade? The first hundred people in line got FREE lift tickets as well. That’s worth sleeping in the snow for, right? Those who made out were treated to 12-18 inches of snow, three lifts running and six runs to slide on. Wish you were there, huh?
[Link: Mammoth Mountain]
Eneliko “Liko” Smith, the man behind The Block snowboard hotels and the ensuing legal problems that arose regarding unpaid taxes, is back in the winter sports game while apparently continuing to work on the launch LV Air, an airline serving Las Vegas, Nevada.
Smith claims to have purchased Traverse City, Michigan’s Sugar Loaf Resort and plans to transform the 560-acre property into a “snowboarders’ Mecca” titled The RoK At Sugarloaf.
“This is the single biggest challenge of my life, I’m fortunate I was able to find partners that not only understand the risks involved at Sugar Loaf but also the complexity of reopening a resort that has been shuttered for over 10 years,” says Smith. “The key is getting down to bedrock on what’s required and then taking massive action…I will not let this resort waste away on my watch,” he says. “The residents and children in the region deserve a resort that will compete with others worldwide and The Rok is going to do just that.”
Some locals had been worried about Smith’s past issues, however, Smith promises “that tax payments will never be an issue again” because he “learned from that mistake.” The upside is we just may get another snowboarding reality TV show out of the deal. And that always was the best thing about The Block. For the official press release, follow the jump. [click to continue…]
The Snow Industries of America just released their 2013 Participant Study and as you might have guessed the numbers were down for pretty much everyone but those free heelers. Yeah, we see that bump in “freeski” but come on, that’s just skiing. We all know that.
Ultimately, overall snow sports participation was down 3% to 19.3M participants across all disciplines; alpine ski had a 19% drop in participation but still brought the most to the mountain with 8.2M, followed by snowboard with 7.4M, freeski with 5.4M, snowshoe with 4M, cross country with 3.3 million and telemark with 2.8M participants.
For the official release from the SIA follow the jump.
[click to continue…]