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Rapp, Fry & Naude To Launch Women’s Brand

by The Editors on January 6, 2014

Fry RappFormer Billabong USA President Paul Naude is starting brands all over the place with his new company Stokehouse Unlimited. He’s got the oddly named clothing brand Vissla, and then there’s D’Blanc eyewear, but now we get work that he’s also behind the launch of a new (as yet unnamed) women’s swim/sportswear brand from action fashion veterans Summer Rapp and Mandy Fry (pictured right).

“It has been a lifelong dream to start our own business and we feel now is our time to stake ownership and create a brand from the ground up,” said Fry. “We’re both entrepreneurs by nature and come from families of business owners who have taught us so many valuable lessons. We have also spent our careers learning from the best in the industry about how to build and sustain brands in the ever-changing apparel industry.”

Naude will offer the back office muscle while Rapp and Fry act as co-presidents and roll out the goods, reportedly.

“Partnering up with Paul for financial and operational support is instrumental in making this dream a reality,” added Rapp. “With his passion and vast experience in the California lifestyle business, we’re equipped to design, market and deliver all-around quality product. We both look up to Paul in so many ways and are honored to embark on this journey with him.”

The great thing about fashion is that people are always looking for the new new, especially when it’s coming from recognized players. For the official word, follow the jump. [click to continue…]

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John Lucero Awarded TWS Legend Status

by The Editors on January 6, 2014

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He’s been a legend for decades, but now thanks to the Transworld Skateboarding Awards, Black Label’s John Lucero will have the trophy to prove it.

“John’s been doing things his way for over 25 years with the timeless punk rock D.I.Y. attitude that embodies true skateboarding and it doesn’t look like he’s stopping anytime soon,” said Transworld Skateboarding’s Editor-In-Chief Jaime Owens. “That’s why we’re proud to give this year’s Legend award to Mr. John Lucero.”

The 16th Annual TransWorld Skateboarding Awards are going down tomorrow night (Tuesday, January 7, 2014) in Long Beach, California. For the official word from TWS, follow the jump.

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Reed Exhibitions Swallows Capsule

by The Editors on January 6, 2014

Capsule LogoReed Exhibitions‘ appetite for trade shows is not flagging in the least. After purchasing the Agenda Show exactly a year ago (January 2, 2013) they’ve now announced that they have acquired the Capsule shows from BPMW for an undisclosed amount.

“We feel that Capsule is a great cultural fit with our growing fashion portfolio, and a great addition to what we’re doing with the AGENDA events” said Greg Topalian, Senior Vice President at Reed.  He added, “The team’s dedication to the feel, authenticity and respect for the market it serves has been, and will continue to be, the keys to Capsule’s success.”

The deal closed in late December 2013. Watch out Advanstar, Reed is coming for you. For the official word from Reed, follow the jump. [click to continue…]

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CCS Licenses Nyjah Huston

by The Editors on January 2, 2014

CCS, the mailorder action fashion company, has announced that they have now purchased the right to use Street League skateboarding wizard Nyjah Huston in their promotional/advertising activities. Mr. Huston will hopefully be handsomely rewarded in this transaction as he needs more fuel for his Audi. For the official word from CCS, follow the jump. [click to continue…]

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Vans Introspect #2: Jamie Lynn

by The Editors on December 20, 2013

We’re not just saying this to be down: we could listen to Jamie Lynn talk and watch him ride all day long. Here’s a short bit from Jamie at home and the Mt. Baker Banked Slalom. The secret? “Breathe and is to stay high through the corners.” Listen and remember.

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Surf Expo Parent Co. Sold For $335 Million

by The Editors on December 20, 2013

Surf ExpoProvidence Equity Partners, the owners of Surf Expo’s parent company GLM announced today that they have sold the company to the San Juan Capistrano, California based Emerald Expositions, Inc. for $335 million dollars according to a press release.

David Loechner, Chief Executive Officer of Emerald, said, “GLM is a truly outstanding tradeshow company with an exciting portfolio and an experienced and talented workforce. This acquisition expands upon our position as a leading tradeshow organizer in the United States. I am excited about the opportunities for customers and employees of both companies that will result from bringing these two high-quality portfolios together.”

Emerald, for those who have lost track, is the company that owns Outdoor Retailer, Interbike, and a long list of design trade shows. For the official word from Surf Expo, follow the jump. [click to continue…]

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Snowboard Company Opens New Stores

by The Editors on December 19, 2013

Today, a major snowboard company is excited to announce that both of its new flagship stores in a big city are now officially open and ready for the holidays and the riding season. Their new store on that one street opened its doors to customers for the first time today, and last month they opened another one in that other part of the city, just a quick stop off the highway on the way to the local resorts.

The newest store is located in the city’s historic neighborhood. The flagship store offers local snowboarders a curated selection of products, including boards, boots, bindings, outerwear, apparel, accessories and bags, in addition to limited edition items, collaborations, and one-of-a-kind collectibles.

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Kyle Kennedy Is Publisher of Snowboard Mag

by The Editors on December 17, 2013

kyle_kennedyFormer Snowboarder Magazine National Sales Manager Kyle Kennedy is dropping the “er” from his job title and stepping into the publisher position at the Boulder, Colorado based Snowboard Magazine.

“Kyle brings a wealth of sales and marketing knowledge to our crew,” says Editor-in-Chief Susie Floros. “His connections in the industry run deep, and his motivation and love of the sport is inspiring. I have no doubt that Kyle’s going to help us continue to take SNOWBOARD to the next level.”

For the official word from Storm Mountain Publishing follow the jump.
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Agenda Emerge Drops More Knowledge

by The Editors on December 16, 2013

Agenda EmergeAgenda is announcing the second installment of their “highly curated creative and brand building conference” Agenda Emerge, powered by Group Y to be held at both the Long Beach Agenda Show on January 8, 2014 in the Center Theatre, and in NYC on January 23 at the Jack H. Skirball Center for the Performing Arts.

“The importance of bringing an educational platform like AGENDA Emerge to the public serves as a tool to foster growth for the next generation of our industry’s creatives and entrepreneurs,” said AGENDA Founder Aaron Levant. “Going head to head with the largest and well-established fashion industry shows and watching these brands reach success, knowing that we had a hand in it, has been a humbling journey. This is a great opportunity for the new generation of designers to learn from seasoned experts who have turned their brands into household names.”

For the official word from Agenda, follow the jump. [click to continue…]

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Agenda + Flexfit = Three More Years

by The Editors on December 13, 2013

Agenda Vans Flx

The Agenda Show is keeping their hat game on the up with a newly signed three-year deal with custom hat manufacturers Flexfit. Through the partnership Agenda and Flexfit will create limited edition hats created with different brands and artists.

“We have built AGENDA from the ground up, making sure that we keep surprising and inspiring our brands and retailers,” says Aaron Levant, founder of AGENDA. “Our relationship with FLEXFIT and being able to tap into each others resources will support our vision and keep the show fresh. This is only the beginning for AGENDA and FLEXFIT, and we’re excited to see the amazing collaborations to come.”

For the official word from Agenda, follow the jump. [click to continue…]

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