We never really knew much about 9Five Eyewear other than they were coming up in San Diego and doing a good job on the climb. CCS checked in with founder Mike Metcalf and his crew and came back with this. Now we know.
Next time you’re struggling to get in after a three wave thrashing at Ehukai the guys coming out to save you will be sporting the latest in Spy eyewear thanks to a new sponsorship agreement.
“The North Shore Lifeguards are watching the water better than ever thanks to our new SPY sunglasses,” says Abe Lerner, NSLA president. “Not only is the afternoon glare bearable with SPY Trident™ polarized lenses, but our eyes haven’t felt this good in years! We’re stoked SPY stepped up to support us in the job that we love to do.”
If they’re happy, we’re happy. Follow the jump for the official word from Spy. [click to continue…]
It’s official. Pat Moore is now representing the VeeCo brand all around: outerwear, snowboards, and accessories.
“We are so stoked to have Pat on the team,” says Volcom VP of Snowboarding Billy Anderson. “He is one of the hardest working snowboarders in the industry; his style speaks for itself and he can ride any kind of terrain. Pat is a true snowboarder.”
Pat’s most recent work can be see above in his X Games Real Snow entry. Blamo! Follow the jump for the official word. [click to continue…]
Wondering what the new DC Mike Mo Signature shoe looks like? Something like this. It features three color ways (red, black and dark grey), “no sew upper” TPU backed super suede upper, and open mesh tongue, Unilite midsole, and cup sole construction. Not a bad looking skateboarding foot covering at all. To check out the launch video, follow the jump. . . [click to continue…]
IVI Vision is happy to announce that they have just signed musician and entrepreneur partner Vice® as a brand ambassador.
“Vice® has been a friend for years now, and I felt when we started this he would be a great fit within the IVI community,” says Pete Fox, CEO and Co-Founder, IVI, LLC He built his reputation on his musical talent and turned his leadership position in that industry into a production company and partner in the hugely influential CRSVR boutiques. It’s that type of vision and more importantly the sweat that goes into achieving your goals that IVI represents.” .
Now we want a registered trademark in our name. . . For the official word from IVI, follow the jump. [click to continue…]
While we’re getting ready for Agenda NYC January 23 -24, 2013, take a smooth ride back through Agenda Long Beach. Looks good all DSLR pushed and pulled with a soundtrack on top, doesn’t it?
Even if VF Corp. and Altamont’s letter of intent is not a “binding offer” they still seem pretty serious about their bid for Billabong. Altamont Capital Partners has already named Skullcandy board member and former Nike and Oakley exec D. Scott Olivet as the guy who would run the non-Billabong brands including Element,RVCA, and Tigerlilly should the deal go through, according to a story in The Australian.
Mr Olivet is a clothing industry veteran and former vice president at Nike. He is currently a director of headphones company Skullcandy, and was chief executive of Oakley between 2005 and 2009 before moving into the chairman’s role through November 2011.
The former Oakley CEO ready to swoop down not he non-Billabong brands? That’s got to have some people at Billabong’s other brands starting to look a little more seriously over their shoulder for a soft place to land.
In a move many thought should have happened a while ago, Vans and Reef parent company VF Corp (along with San Francisco, California based private equity firm Altamont Capital Partners) has offered $555.5 million for Billlabong, according to a story in the Washington Post. That is the same amount offered by former Billabong USA President Paul Naude and his investor partners. According to a statement from VF they aren’t interested in the entire company.
VF’s primary interest in the transaction is in the Billabong® brand. This interest is consistent with VF’s stated intent to pursue acquisitions, particularly in the Action Sports category, to continue to build shareholder value. Altamont’s interest lies in acquiring Billabong’s other brands and related assets, and is predicated on the firm’s mandate to invest in situations where it can provide strategic and operational support to build business success stories.
It would be sad to see that Billabong brand portfolio broken up, but at this point it really about what’s best for the shareholders. We’d put odds on VF corp getting the deal getting done, if Billabong is sold. Guess we’ll know in six weeks. For the official word from VF, follow the jump. [click to continue…]
The crew at Billabong Snow isn’t letting a little take-over talk slow down one bit. They’re marching right along it seems. They just signed X Games Real Snow candidateBode Merrill.
“I am convinced that Bode is the most talented snowboarder out there today,” said Billabong Snow Team Manager Andrew Marriner. “Who else can go out on a urban mission in Minnesota and absolutely blow minds then quickly turn around, hop out of a heli seat and shock the Absinthe Film crew in Haines, Alaska?”
Merrill joins Wolle Nyvelt, Tadashi Fuse, Jamie Anderson, Eero Niemela, and Romain De Marchi at Billabong. For the official word follow the jump. [click to continue…]
Billabonghas chosen to go with a CFO who has worked neither in fashion nor in retail, but in the media space for the past two decades. Peter Myers was CFO of APN News & Media and Network 10, but now he’s going to up to his waist in trunks.
“Peter has over 30 years of experience and insight at both a corporate and an operational level,” said Billabong CEO Launa Inman. “He understands the company’s current position, has a deep understanding of working with a wider team in implementing transformational strategies and will make a valuable contribution.”
He also has “extensive experience” with takeovers and acquisitions, so that’s good. Follow the jump for the official word. [click to continue…]