Vans Off The Wall Skatepark Grand Opening

by The Editors on March 19, 2014

Vansoffthewallskatepark Grandopening

On Saturday, March 22, 2014 Vans and Jack’s Garage skate shop will be celebrating the grand opening of their new skatepark (built in partnership with the City of Huntington Beach, California.)

“We’re excited to see this project that was years in the making finally come to fruition,” said Vans President Kevin Bailey. “We’re thankful to the City of Huntington Beach, California Skateparks, Jack’s Garage and everyone who worked so hard in developing a world-class family-friendly skate facility that the whole community can enjoy.”

The party will feature autograph signings by the Vans pro skate team and a presentation of the inaugural SoCalSole of Fame ceremony where Christian Hosoi, Ed Templeton and Tosh Townend will be honored for their contributions to HB skateboarding. The Vans Off The Wall Skatepark is located at 7471 Center Avenue, Huntington Beach, California. For the official word from Vans, follow the jump. [click to continue…]


Cushe x Hoffman California Fabrics

by The Editors on March 19, 2014

UK based footwear brand Cushe has teamed up with the originators of surf style Hoffman California Fabrics for The Hoffman Collection. The collation features slippers with classic Hawaiian print flavor. And there’s nothing deeper than Hoffman fabrics.


Nikita & Bonfire Name New Brand Manager

by The Editors on March 19, 2014

Vicki VasilNikita Clothing and Bonfire Snowboarding have a new brand manager and her name is Vicki Vasil. Vicki was most recently a brand marketing manager at Sage Island, a digital agency based in Wilmington, North Carolina, though most will know her from time at Surf Expo.

“Vicki will be a passionate, integral member of our team,” says Frank Aeschbacher, VP of Nikita and Bonfire. “Her breadth of experience and relationships in the industry provide her with a true 360-degree perspective that will be important to brand growth and evolution.”

Vicki will be based in Portland, Oregon and work closely with the design teams, including Nikita Founder Heida Birgisdottir, who is based in Reykjavík, Iceland. For the official word fro Nikita and Bonfire, follow the jump. [click to continue…]


Brixton Did SXSW Up Here’s Proof

by The Editors on March 18, 2014


The crew from Brixton made their annual pilgrimage to Austin, Texas for SXSW and brought back a blog load of photos to prove it. If you’d like to see what they (Jason Lee, Jason Augustine, Adam Warren, Bob Hoste & David Stoddard) saw, click the following links for pretty close to all of it (in four parts). Part I, Part II, Part III, Party IV.


Herschel Supply’s New Design Director

by The Editors on March 17, 2014

Warren JonHerschel Supply Company is pleased to announce that Jon Warren as their new Design Director. Warren spent his last 12 years at Vans where he was most recently the head of Design Lifestyle for the company.

“Jamie & Lyndon share the same D.I.Y. philosophy that I carry; I think it all comes from growing up doing what you love,” Warren says. “Herschel Supply was something that they took on themselves and I’ve always respected the path they took. Working at Vans I had the ability to work and learn from some of the most talented designers, creatives, and business partners in the world. With Herschel I feel that I could bring my experience to the table and collaborate on future projects that allow us to push the brand in directions that only partnering with other like-minded creatives could offer. I am honored to be part of the Herschel family and look forward to all the creativity ahead.”

Herschel Supply Company is based in Vancouver, BC, however, Warren will work out of Herschel’s new Los Angeles design studio. For the official word from Herschel, follow the jump. [click to continue…]


Zeal Goes Walking In Memphis

by The Editors on March 17, 2014

Zeal Memphis
Zeal Optics has added a new shade to their Crafted family of biodegradable sunglasses. It’s called the Memphis and it’s loaded with old school styling.

“Taking its hints from the retro classics, Memphis stands as a piece that transitions from suit and tie to an afternoon on the boat and is wearable by all,” says ZEAL Director of Marketing Joe Prebich. “Subtle eye shape with a flat bridge on the brow of the glass allows for a closer, more comfortable fit. Lightweight sculpted temples help to increase comfort as well, for a long-term wearable sunglass.”

For the official word from Zeal, follow the jump. [click to continue…]


Lakai Releases 2014 Echelon Collection

by The Editors on March 13, 2014


Lakai is introducing the spring 2014 Echelon collection with two new styles– the Camby Mid (pictured above) and the Albany mid.

Since 1999, Lakai’s commitment to peak skateboard function has made us the performance footwear choice for skateboarders everywhere. Function leads aesthetic. With Echelon, we’ve flipped these ideals with the freedom to design shoes that maximize style, while remaining true to Lakai’s skate heritage and commitment to quality.

For the official word from Lakai, please follow the jump.
[click to continue…]


Car Plows Into Crowd Near Vans’ SXSW Venue

by The Editors on March 13, 2014

14austin-TJH3-superJumboLast night an possibly drunk driver fleeing police crashed his car into a crowd of people in Austin, Texas directly in front of The Mohawk, home this week to the SXSW House of Vans At The Mohawk. It was just after 12:30 AM (March 13, 2014) and fans were cued up outside for a Tyler, The Creator live show.

Two people where killed and 23 people were injured, according to a story in the New York Times.

The Austin police chief, Art Acevedo, told reporters that officers on the lookout for drunken drivers had tried to pull the motorist over about 12:30 a.m. at a service station near the clubs and other venues that were hosting events related to the annual cultural and technology festival. . . But the driver suddenly sped off, Chief Acevedo said, heading the wrong way down Ninth Street, a one-way street in downtown Austin, before turning onto Red River Street, where he rammed through a police barricade and struck several vehicles, including a moped and a taxi, in addition to hitting the pedestrians. A police officer stationed at the barricade narrowly avoided injury.

Stance’s Erica Yary was nearby when the accident happened. “Witnessed the worst thing I’ve ever seen tonight,” Yary said in an Instagram post. “If you pray, please pray for the deceased and the families of those injured and killed tonight. I don’t why this person plowed through dozens of people, but they destroyed many lives tonight. I’m so lucky my coworkers/friends and I were at a safe distance.”

The as-yet-unnamed driver of the car attempted to flee on foot but was caught and tasered. According to the Times, the driver will likely be charged with “capital murder charges.”

According to sources no Vans employees were injured in the accident, but our thoughts are with those injured and the family and friends of the two people who were killed.

[Link: New York Times]


Dave Rosenberger Gets Lost

by The Editors on March 10, 2014

Dave RosenbergerGuess we’re not the only one who are over the Quiksilver mega corp. Dave Rosenberger, the former VP of sales for Quiksilver Young Men’s and Quiksilver and Roxy winter sports has joined the team at Lost as EVP of Sales, Marketing and Operations for domestic, Canadian and Central American.

“I see …LOST as probably the most authentic, complete, long standing, relevant surf brand in the current market. From the heritage, progressiveness and craftsmanship of the boards to the solid clothing collection, accessories and skateboards, …LOST is what most brands wish they could be,” said Rosenberger. “My intention is to keep the brand moving steadily forward and to help Joel, Matt, Mike and their team to navigate and build the business on the solid base it has.”

We agree. Congrats, Dave. For the official word from Lost, follow the jump. [click to continue…]


Billabong Facing Class Action Lawsuit

by The Editors on March 10, 2014

billabong_corp-tm.jpgWe’ve kind of fallen off our coverage of Billabong because they (along with Quiksilver) no longer seem like a brand in our category. Sure they make clothing for the ocean, but past that they’re really just a more authentic version of Hollister, mostly focused on mall customers and bottom lines. That said, it is interesting that Billabong could be facing a class action lawsuit from the Australian firm of Slater & Gordon for allegedly misleading and deceiving investors with earning guidance in 2012, according to a story on Inside Council.

“Our clients allege that Billabong’s internal initiatives had no viable chance of substantially increasing profit margins, contrary to what the company had conditioned investors for. They further allege that, had the market been informed of the true dependencies underpinning the earnings forecast, it would have disregarded the guidance as unrealistic, and this would have been reflected in Billabong’s share price.”

Billabong will apparently defend itself. Which would probably be a good idea.

[Link: Inside Counsel]