In a strangely sad press release ASR Show Director Andy Tompkins reminds the world that DC Shoes is still attending the fall ASR show (the one Sole Tech, Podium, and C1RCA are skipping).
DC, an industry leader in skateboarding footwear and apparel, plans to attend ASR September with over 5,600sqft of meeting room space. The footwear and apparel manufacturer reports doing a significant amount of business with many of the brand’s 2,000 specialty retail accounts at ASR.
Then DC Senior VP of Sales Mark Miller (the guy who appears to like selling DC in CostCo) jumps in to say how important the “specialty store account base” is. But that’s not enough. Global President Nick Adcock chimes in with: “We are committed to trade shows because they are still a destination for our retailers.”
Yeah, it sounds like trade shows are amazing. So amazing, that they have to send out press releases announcing that one shoe company is attending.
[Link: Transworld Business]
