Looks like Sony Australia is turning to Billabong to give the ailing electronics manufacturer a little help with the iPod driven cool kids (specifically with Joel Parkinson), according to a story on Current.com.au.
In his new role Parkinson will represent and endorse the Sony brand, Sony sub-brands and products with media, consumers and retail partners. . . “2009 is shaping up as a big year for me and it’s pretty cool that the partnership with Sony allows me to keep my fans up to date with what’s going on both on and off the world tour. Family, friends and supporters are important to me so documenting my year with products such as Sony’s Cyber-shot cameras, Handycam camcorders and VAIO notebooks will help me share my experiences and, hopefully, triumphs,” said Parkinson.
The video cameras are great, but we hope the money is good because not having an iPod can be almost debilitating.
[Link: Current.com.au]
