We’ve been talking about how The Berrics has been blowing up lately, but we never thought it would be something The Wall Street Journal would be interested in. Wrong again. Today, writer Conor Dougherty kicked the lid off skateboarding’s little secret like only The Journal can.
This aggressive minimalism renders the Battle almost unwatchable to anyone who hasn’t spent time on a skateboard. But it’s addicting to skateboarding purists, who find a contest of smaller tricks more relatable than the skate competitions on television, where grisly falls and jumps as long as 75-feet get much of the attention. . . . At the stroke of midnight PST on Saturday and Sunday mornings, skaters around the world will log on to watch.
Yep, The Berrics has gone global. No doubt. Tune in this weekend for the finals.
[Link: The Wall Street Journal]
