Nike plans to eliminate 4 percent of their 35,000 person work force (about 1,400 jobs) according to a story on Oregonlive.com.
The decision to reduce our work force is a difficult one, but it will put our business in the strongest position possible to continue to deliver long-term profitability and growth,” President and CEO Mark Parker said in a statement. . . . The layoffs would be Nike’s first since 1998 and 1999, when the company cut about 2,500 positions — but not the first belt-tightening measure of this recession. Late last year, Nike executives instituted a hiring freeze, reined in travel spending and said they would slow their plans for opening new stores in 2009.
At least Nike is giving some numbers and speaking up about the layoffs unlike some action sports footwear companies we know.
[Link: OregonLive.com]
What quality is it that Nike is exhibiting by telling you how many people they’re laying off? Who cares if Sole Tech doesn’t spit out that it was 13 people? Why does it matter, Lee? It was about 3 percent of the workforce…
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