Don’t think you can keep an OG snowboard brand down. After taking a few seasons off, Sessions (yeah, the first snowboard shop in North America) is back with their first full line of outerwear since 2012 thanks to the work of Pretty Great LLC.
Joel Gomez, Sessions MFG founder, says the new line is “contemporary, relevant and outright rad. We have always existed to innovate outerwear that mirrors the needs of the current customer while presenting technologies and evolutions that create new standards of excellence – this line does this.”
It good to see them back. For the official word from Nick Visconti and Sessions team, please follow the jump.
Portland, OR – 9/13/16 – sessionsmfg.com goes live today debuting the first full line of outerwear available to the public since 2012. The brand relaunched in December of 2015 with interactive digital campaigns, a new team, and a series of vintage content releases including the globally acclaimed 1999 film Viva Sessions. All found on sessionsmfg.com, the website is a cache of snowboard history as well as commitment to the industry’s future. Accompanying the online creative arsenal is the new 2016/2017 outerwear and complete international dealer list. Joel Gomez, Sessions MFG founder, says the new line is “contemporary, relevant and outright rad. We have always existed to innovate outerwear that mirrors the needs of the current customer while presenting technologies and evolutions that create new standards of excellence – this line does this.”
“Sessions MFG is a heritage brand that revolutionized the attitude and style of the outerwear industry. It is our goal to continue that legacy, never forsaking performance, durability and customer satisfaction.” – Dave Kozak, Sessions MFG Global Sales Director.
Sessions MFG commenced in 1983, as the first snowboard shop in North America, and began manufacturing outerwear in 1987. From endorsing beloved skateboard and snowboard athletes to managing an impactful music label featuring hall of fame punk rock artists, the brand never ceased to evolve counter culture lifestyle. Despite a powerful pedigree the brand relaunched with the new tagline – Always Have Always Will – to prove their commitment to the current marketplace. Sessions MFG is alive and well, and…open for business. Preview the new 2016/2017 line or find a retailer nearest you on sessionsmfg.com, and follow them on Facebook/Instagram at @sessionsmfg for the latest news, team updates and imagery of just, simply stated, snowboard rock & roll.
