The instant distribution of the Internet changed the way we deliver news and info nearly two decades ago, but some are still learning their lessons the hard way. Take legendary snowboarder Travis Rice for instance. He was “most likely” the first person to drop a line he named The Crack, but it appears he sat on the footage saving it for his next movie. The Scott Serfas photo (shown above) appeared in TransWorld Snowboarding print mag, but no video was released.
In the meantime, skier Cody Townsend dropped the line for his part in MSPs Days Of My Youth and they blasted it out on their Youtube.com channel. The clip went viral and already has nearly 6 million views. Over the past few weeks Townsend has been doing TV interviews while Rice, it seems, has been wondering how it all happened. So much so that Rice posted an interview on his site where he got Cody Townsend to admit that Rice rode the line first. Here’s what Townsend said:
It is a gnarly line as you should know. Congratulations on, most likely, being the first person to ride it. I guess we’re still kinda trying to figure it out from guides, but I just heard from Clark Fyans that that’s the case. He’s spent a ton of time there and guaranteed that no one had ridden it before you did. So congrats on being the first person to get down that. You proved that it was a doable line.
Townsend won Powder Magazine’s “Line of the Year” and “Best Male Performance” awards for the clip, and Rice, well, he’s stuck doing interviews with the skier who snaked him in the media and reminding us all that if you have something good, you’ve better share it before it goes stale.
[Link: TravisRice.com]
