The marketing wizards at the Association of Surfing Professionals have signed Korea’s mega industrial technology giant Samsung on as the title sponsor of the mens and women’s ASP World Championship Tour.
“From the beginning, our goal has been to elevate the platform of this tremendous sport through top-of-class media and sponsor partnerships,” Paul Speaker, ASP CEO, said. “Samsung is a global leader in technology, opening new possibilities for people everywhere, an ideal partner for professional surfing. Samsung will help us deliver a world-class experience for our athletes and fans. We are honored to have Samsung partner with us to celebrate the world’s best surfers in the world’s best waves.”
Something, something, big phones, misplaced Kim Jong-un joke and then the link to the official word from the ASP (including all upcoming event dates). Done.LOS ANGELES, California/USA (Thursday, February 20, 2014) – Association of Surfing Professionals (ASP) and Samsung Electronics Co., Ltd today announced Samsung’s title sponsorship of the ASP World Championship Tour that will see the global technology leader supporting the world’s foremost governing body of professional surfing.
The 2014 Samsung ASP World Championship Tour will commence its 21-event international series on March 1 with the Quiksilver and Roxy Pro Gold Coast.
“From the beginning, our goal has been to elevate the platform of this tremendous sport through top-of-class media and sponsor partnerships,” Paul Speaker, ASP CEO, said. “Samsung is a global leader in technology, opening new possibilities for people everywhere, an ideal partner for professional surfing. Samsung will help us deliver a world-class experience for our athletes and fans. We are honored to have Samsung partner with us to celebrate the world’s best surfers in the world’s best waves.”
Samsung will be instrumental in delivering the world-class performances of the globe’s very finest surfers, including reigning ASP World Champions Mick Fanning and Carissa Moore, icons Kelly Slater and Stephanie Gilmore, up-and-comers John John Florence and Courtney Conlogue and a field of international, explosive and engaging talent across both the men’s and women’s divisions.
Following a transitional year in 2013 where the organization built up its departments and programs, this season will see the sport reborn with all of professional surfing’s initiatives from production to athlete servicing to media, marketing, sponsorship, broadcast, falling under the purview of the ASP for the first time in the sport’s storied 38-year history.
Samsung ASP Men’s World Championship Tour:
Quiksilver Pro Gold Coast: March 1 – 12, 2014
Margaret River Pro: April 2 – 13, 2014
Rip Curl Pro Bells Beach: April 16 – 27, 2014
Billabong Rio Pro: May 7 – 18, 2014
Fiji Pro: June 1 – 13, 2014
Bali Pro: June 17 – 28, 2014
Billabong Pro Teahupoo: August 15 – 26, 2014
Hurley Pro at Trestles: September 9 – 20, 2014
Quiksilver Pro France: September 25 – October 6, 2014
Moche Rip Curl Pro Portugal: October 12 – 2014
Billabong Pipeline Masters: December 8 – 20, 2014
Samsung ASP Women’s World Championship Tour:
Roxy Pro Gold Coast: March 1 – 12, 2014
Margaret River Pro: April 2 – 13, 2014
Rip Curl Women’s Pro Bells Beach: April 16 – 27, 2014
Rio Women’s Pro: May 7 – 18, 2014
Fiji Women’s Pro: May 25 – 30, 2014
Vans US Open of Surfing: July 27 – August 3, 2014
Trestles Women’s Pro: September 9 – 20, 2014
Hossegor Women’s Pro: September 23 – 29, 2014
Cascais Women’s Pro: October 1 – 7, 2014
Maui Women’s Pro: November 24 – December 6, 2014
The 2014 Samsung ASP World Championship Tour will commence on March 1, 2014 with the Quiksilver and Roxy Pro Gold Coast.
Samsung is “the ideal partner?” Whatever. My question is will the contests be pay per view?
Comments on this entry are closed.