British Columbia, Canada’s secret powder spot Red Mountain is brewing up some fun for fans of “craft beer” (you know, dudes trying to turn beer drinking into wine tasting) with their first Beer Goggles Craft Beer Festival scheduled for March 1, 2014.
From home-brewers to homies, Beer Goggles is set to become one of the largest festivals of its kind in eastern BC, a region known for its “big little beers.” Twelve confirmed breweries include stalwarts Nelson Brewing, Okanagan Spring, Tree, Steamworks, Mt. Begbie, Parallel 49, Stanley Park, Central City Brewing and other craft outfits from all over BC. We expect to serve up more than 50 different beers for the tasting event. . . .”Beer Goggles is not simply a beer festival, but a celebration of the craft beer industry,” explains RED Mountain’s Fran Richards, the man behind the mayhem. “All of the hardcore skiers and snowboarders ’round here know the simple pleasure of a fine brew after a day in the mountains, and we wanted to try and, um, bottle that feeling. Well, least until we can all buy craft beer on Etsy…”
If you’re into beer, and drinking beer, and instagraming pictures of beer to let all your beer drinking friends know all about the great beer you’re drinking then by all means follow the jump and get all the official details because this beer drinking festival is designed especially for you, beer drinker.Beast of the Yeast:
RED Mountain to Host “Beer Goggles” Craft Brew Festival
Inaugural Event Brings Craft brews to the Mountains of BC
Beer GogglesHop to it, beer fans! On Mar. 1, 2014, RED Mountain Resort in British Columbia is hosting the very first Beer Goggles Craft Beer Festival.
The goal? To intermingle the finest craft breweries, thirstiest beer enthusiasts, and hungriest powder fans at one of North America’s finest resorts for a weekend of fun and foam. Trust us: This is one “case study” you don’t want to miss.
From home-brewers to homies, Beer Goggles is set to become one of the largest festivals of its kind in eastern BC, a region known for its “big little beers.” Twelve confirmed breweries include stalwarts Nelson Brewing, Okanagan Spring, Tree, Steamworks, Mt. Begbie, Parallel 49, Stanley Park, Central City Brewing and other craft outfits from all over BC. We expect to serve up more than 50 different beers for the tasting event.
“Beer Goggles is not simply a beer festival, but a celebration of the craft beer industry,” explains RED Mountain’s Fran Richards, the man behind the mayhem. “All of the hardcore skiers and snowboarders ’round here know the simple pleasure of a fine brew after a day in the mountains, and we wanted to try and, um, bottle that feeling. Well, least until we can all buy craft beer on Etsy…”
Public pricing is only $24 (CAD) per person which gives you a 4 ounce taster beer mug and three four-ounce sampler tokens. Additional sampler tokens are $1.00 a piece. Door prizes of ski gear will also be available for festival attendees. If beer’s not enough for you, RED’s ambitious 1,000-acre expansion to nearby Grey Mountain was recently featured in The New York Times. The resort was also named the “Number 8 Place to Go in 2013” (!) by the mighty Times:
“Lift-served terrain has ballooned from 1,685 acres to 2,682 acres, which suddenly lifts Red into the pantheon of North America’s largest ski areas; think of Jackson Hole’s inbounds terrain. Just as important, adding Grey Mountain plumps up the tamer, intermediate offerings in a ski area whose slopes are more famous for delightfully terrifying its paying customers than coddling them…”—NYT
Beer Goggles kicks off with a brewer reception Feb. 28th!
After the beer sampling and mingling festivities during the day come to an end on March 1st, the Skullcandy Music Series presents The Thermals at Rafters Lounge, an indie rock band (on the famous Sub Pop label) from Portland, OR starting at 10 PM. An Afterparty with a live band at Rafters, recently voted the #1 Ski Town Bar by Powder Magazine, will spell an end to the weekend’s action, but not the friendships formed over high-IBU IPAs. As for after-after-afterparties…well, let’s just say they’re not unheard of in the Kootenays.
(Oh, and for those who are, you know, “Barley Legal,” here’s a reminder that the drinking age in BC is 19, not 21. RED Mountain and Rossland, the majestic town at the base, are a mere 10 kms from the Canada/USA border. You will need I.D.—just not your fake one, and remember please do not drink and drive.)
The soon-to-be-legendary Brewers Cup Race goes down on Sunday, March 2nd, but you’ll have to see that one in person to believe it.
So, if you want to join the Craftbrew Mob and (responsibly!) combine your love of pints and powder, beers and boards, this is the excuse you’ve been waiting for.
Bend your knees. And then bend your elbows.
