The Colored Cow never lets anything get in the way of some good hyperbole. This year the SuperNatural has been upgraded to the UltraNatural. Event creator Travis Rice believes the 2013 event will evoke a “paradigm shift” in snowboarding. And what did they do? They put more unnatural objects in to enhance the naturalness so that it becomes ultra natural. Get it? Oh, and that other voice you hear in the middle? That’s Jamie Lynn. Can’t argue with that guy about snowboarding.