It’s been a long time coming but it looks like ESPN has finally begun to treat action sports as a part of their sporting news mix and not just some kind of fringe “X” thing out on a site by itself. Starting today EXPN is gone and in its place is ESPN Action Sports at http://espn.go.com/action/.
The new, nicely uncluttered subsection of the ESPN.com site is reportedly much more Google friendly and will be bringing “shitloads of traffic, bro.” It was supposed to have its own promo on the homepage of ESPN.com but we couldn’t find any and the new section doesn’t currently have an RSS feed (it should be up by the end of the week according to inside sources). A link to the Action Sports page is, however, listed under the ALL SPORTS menu in the main navigation of the ESPN site (three spots from the bottom of the list behind Rugby and just ahead of “bassmaster.”) Apparently the nav is ranked by importance to the average ESPN.com visitor.
While we don’t exactly consider “rally” an action sport, the new index does give each of the sports their own sub-sub homepage which will technically allow visitors to deep link straight to the content they’re interested in. Still, this “segregated part of the whole sports world” idea does result in a page with a couple snowboard stories right next to a big promo for the Gridiron Playoff Challenge.
Guess some things will never change.
[Link: ESPN.com/action]
Alli, ESPN they don’t get it and likely they never will.
Posted several weeks back
http://southofthenorth.blogspot.com/2008/12/what-hell-is-wrong-with-people.html
What, no RSS feed?! 2009 ESPN! I have been getting their snow and skate feeds for a while now and actually really enjoy their news….so figure it out dudes!
oh, relax. everything is RSSable. we haven’t quite finished converting the old feeds from EXPN to the new site. didn’t think it was worth pushing the launch back for, seeing as we don’t get it and we never will.
Another weak ass attempt by ESPN to remain competitive in the digital space. They could not suck anymore with their ineffective, so far from innovative design. stamp it out and try to say dude and bro lots. Glad to see you admit you don’t get it. Keep putting on your modern day evil kinevil bullshit on new years eve but please stay away from skating.
Kooks
Yes sir, mr. asspen. please let me know who i should ship my board to so i can commence staying away from it.
douchebag.
From the Desk of Bitter Mr. Sunshine:
Dear eXtreme People,
We continue to suck at everything we do. Hey did you see our ESPN cell phones? Yeah we fucked that up. Check out our latest offering ESPN Action Sports! We’re rad now!
I like sacks of chisels!
Don’t forget. I’m still rad. Next up bass fishing! A bag of rocks is good food!
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