San Diego Paper Covers ASR

by The Editors on January 26, 2008

Asr2It’s always fun to read America’s Favorite City’s media coverage of their own twice-annual action sports spectacle, so here it is: they say we’ve all grown up.

Surf and skate fashions aren’t just for kids anymore. . . . Big-name brands looking to tap into an older, more affluent market are offering clothing lines with more muted tones and more sophisticated fits – a big contrast from the bright colors and ’80s silhouettes that are in vogue for the younger action sports set.

We think they may have missed the VeeCo booth.

[Link: San Diego Union-Tribune]

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