In a post on AngrySnowboarder.com (pointed out to us by SouthoftheNorth’s Jonny Burns) the Angry One discovered that all the snowboarders who are currently appearing in the 2010 Olympics have had their names and likenesses removed from the team pages of their sponsor’s websites.
Turns out this is the result of a small by-law of the IOC’s rule 41 (mentioned yesterday in a story on ESPN). It reads:
Except as permitted by the IOC Executive Board, no competitor, coach, trainer or official who participates in the Olympic Games may allow his person, name, picture or sports performances to be used for advertising purposes during the Olympic Games.
Guess that explains the Scott Lago hole in the Flow website (above right) as well as Louie Vito missing on Omatic, Shaun White, Kelly Clark, Hannah Teter et. al. missing from the on the Burton site, etc. etc. etc. . . Now, if you’re an official Olympic sponsor, then it’s a completely different game. Another not-so-subtle reminder that the Olympics really are all about the money.
[Links: AngrySnowboarder via SouthofTheNorth and ESPN]
F**k the Olympics and the IOC. Hope they never get skateboarding!
Looks like Koski’s sponsor didn’t get the memo.
that’s because the ‘child hates all the ice skating fuckers at the i.o.c.
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