The Field Notes Story: Draplin Explains

Union Binding, Coal Headwear, and Snowboard Magazine graphic designer Aaron Draplin has become one of the most influential designers working today. Last year, when the Obama administration wanted a graphic that would communicate their economic stimulus plans they turned to Aaron to create the logo. The president eventually presented Aaron’s work to the nation himself.
Recently Aaron has been on the national speaking circuit with the AIGA sharing his story with design students and professionals. But the reason more and more people are becoming Draplin fans is through his Field Notes Brand Notebooks. The simple, “paper, folded and stapled books made in America” is replacing the Moleskine as the world’s hippest analog note taking device. We saw Mr. Draplin near the Coal booth and asked him to tell us the Field Notes story.
[Link: Draplin Design Co. and Field Notes Brand]